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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing.

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Brand conversations during COVID-19

Stephen Waddington

COVID-19 has led to a massive upheaval in how organisations communicate. Organisations typically have one of two responses to a crisis: they either go silent or they over communicate. The best responses are rooted in listening, engaging and providing support to customers. Here are some of my favourite examples from my network.

Brand 157
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NoRTH ITALIA Corporate Chef Chris Curtiss Hosts Virtual Cooking Event to Benefit One Step Beyond HUG Campaign

HMA Public Relations

MORE INFORMATION: One Step Beyond’s one-of-a-kind educational, recreational, employment, and life skills programming enables participants to achieve independence, self-sufficiency and employment that enables participants to contribute to and achieve greater social participation in their communities.

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Is AI Chat the Ultimate Cheat Code?

Mindful Marketing

However, ChatGPT’s answers were not entirely above reproach: When asked to offer excuses that an employee, who had “no good reason” for being late, could give to their boss, the bot suggested saying that there were traffic tie-ups, public transportation issues, or personal matters that needed to be addressed.

Ethics 98