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3 Lessons From the A-Team in Crisis Communication Planning

Cision

They can be relied upon to carry out their duties, which leads to the first point about crisis communication planning: 1. Identify communication crisis responders. A crisis communication vulnerability audit does the same thing. First, audit internal risks. They have defined roles and responsibilities.

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The Golden Rule of Measuring Communications

Doctor Spin

Measuring communications is a critical task for PR professionals. However, the golden rule of measuring communications is that the choice of metrics has a more significant impact than whatever actions are taken on the measurement’s output. However, the focus on output often precedes strategic choices in what to measure.

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CIPR CPD completed – easy, fun, free

Stuart Bruce

The database also has third-party activities which is where my 20 points for Communicate’s Reputation in Oil, Gas and Mining conference came from. I didn’t do it this year, but I did last year when I added the two-day World Communication Forum in Davos where I was a speaker. 10 and 5 point activities. This got me 20 points.

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The Media Kit: What To Include

Doctor Spin

But what exactly is a media kit, and why is it a foundational element in your communication arsenal? Pro tip: In our wired world, media kits can easily be prepared in multiple languages, especially for organisations targeting an international audience. In Wikipedia. In Wikipedia. In Wikipedia. 2 Press kit.

Media 52
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Your Favorite MaccaPR Blog Posts: Ellen's Oscar Selfie, Death of PR Spin and Online Content Secrets

MaccaPR

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. If you aren''t already, please become a MaccaPR subscriber today (form is at the top of the page).