Remove Branding Remove Digital PR Remove Small Business Remove Viral
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How to Leverage Emotions to Boost Digital PR

Cision

Emotional intelligence drives consumer culture which influences your business strategy. Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. In fact, consumers think of brands and products as something, or someone, that could address their emotional needs.

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What is a Press Release and Why is It Important?

5W PR

Finally, another great benefit of press releases these days is their ability to potentially go viral, especially since they’re easily accessible via any device that can connect to the internet, which means they’re able to generate a lot of buzz. A press release just might get your business out into the public at no cost to you.

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5 Evidences that You’re Not Ready for Press

Lauri Pehar Borsh

The simplest truth for business owners to remember is that they must invest in their brand (as well as their personal professional brand) before they invest time and money into gaining media attention. 5 Evidences that your Brand is Not Ready for Press… 1. You don’t have a brand. Build a brand.

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5 Evidences that You’re Not Ready for Press

Lauri Pehar Borsh

The simplest truth for business owners to remember is that they must invest in their brand (as well as their personal professional brand) before they invest time and money into gaining media attention. 5 Evidences that your Brand is Not Ready for Press… 1. You don’t have a brand. Build a brand.