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TCIP #033 – Crisis Spokesperson Training with Brad Phillips

Melissa Agnes

Welcome to episode #033 of The Crisis Intelligence Podcast, with Melissa Agnes and Brad Phillips. When it comes to crisis media training, there are so many questions that people (whether it be spokespersons or the communication and leadership teams) seek answers to. The real-time news cycle and how it impacts in a crisis.

Training 113
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Why You Should Hire a Crisis Communications Agency?

Prohibition

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

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Coronavirus and Communications: We’re Here to Help

Barokas

And while there’s no rule book on how to deal with this crisis, Barokas is committed to helping our clients navigate communications best practices in this challenging and uncertain time. For many companies, it’s fair to wonder what role they should play in the national conversation. Stay well, stay safe, stay sane, stay home.

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Reteaching an Old Dog Old Tricks

PRSay

I was so beaten down and had so many misgivings about my future that I quit my job, hit the books and decided to fast track the Accreditation process. I regained a fluency in public relations beyond my media relations background. After working over 10 years in television news, she made the leap to public relations.

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Behind the Headlines With Cheryl Byrne

Cision

They called it program marketing; essentially it was public relations and communications. Have you ever had to deal with a major brand crisis? Then, out of the blue, the agency principal called and said he had a friend on the board of directors of a company whose CEO had been “caught cooking the books.” How did you handle it?

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When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

” “I need to reschedule [ because of a non-important fluff meeting ] and I’m double-booked; can the reporter reschedule?” If it is the spokesperson who has to back out due to an emergency, you get your #2 person who is media trained and ready to go (always have them!) It’s too early in the morning.”

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Media Training Lessons From Oprah Winfrey’s Interview With Prince Harry and Meghan Markle

PRSay

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Prepare a briefing book with the facts, supporting evidence and FAQs.