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Top Marketer: The Art and Science of a CMO [UML]

Sword and the Script

If this is a case of putting PR in charge of marketing, I’m all for it. We’ve long nested PR under marketing, when the simple reality communications is the far broader concern of the two. Moreover, in the last 5-10 years, marketing has started to look a lot more like PR. Is your B2B PR firm bringing ideas to the table?

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The Deep Work Habits of 28 Highly Productive People

ZudePR

Yet still you spend your days in a distracted fuzz. Links out to the 10 best blog posts I've read (on getting stuff done) during five months of exhaustive research. I'm writing a blog post on how the best communicators "go deep" and get stuff done. What are the biggest (potential) distractions/time-suckers in your life?

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PR Basics Based on Principles will Never Change

PR Fuel

In this modern world where change seems to be ever-accelerating, it is very easy to be distracted by some new PR technique or fad. Below is some timeless PR advice that meets that standard: Everything I Know about PR, I Learned in Kindergarten. Accept responsibility for your actions. Use Your Imagination.

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