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5 technologies that will change how you do PR

Presspage

The PR world will also see this change - machines will be able to understand public sentiment in real time by leveraging millions of gigabytes of data, write natural and insightful copy, and tailor it to audiences in a highly targeted way, all without human intervention. This graph shows the rise of data in the past decade.

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Top Social Campaigns of 2014 + Other Links You Might Have Missed (The Weekly Cocktail)

prTini

Decoding the Facebook News Feed: An Up-to-Date List of the Algorithm Factors and Changes. The 50 Most Innovative Companies of 2014: Strong Innovators Three Times More Likely To Rely On Big Data Analytics. Get it Done: 35 Habits of the Most Productive People (Infographic). Facebook Puts Ban on “Like-Gating”.

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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

When you can, offer high resolution photos, videos or infographics. Be sure to include research/data to back up your claims: This can be your own or you can cite someone else’s. A 20+ year veteran in PR and marketing, Breakenridge has counseled senior-level executives at Fortune 500 companies. She holds a B.A.

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5 Ways Data Can Improve Your Campaign

PR Breakfast Club

Forbes Insights conducted a study showing that of 331 senior executives, about 70 percent expected to rely on data for digital marketing in coming months. Here are some ways using data improves marketing and PR campaigns: 1) Use Data for Social Media . 5) Use Data Daily. The best time of day to post.

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