Bianchi Biz Blog

FEBRUARY 1, 2024

Adherence to social norms and etiquette is paramount, especially in a crisis. Understanding Japan’s unique media landscape, where traditional platforms like print and TV coexist with digital trends, is pivotal. And an important note to foreign companies entering the market: very few English media titles exist in Japan.

Marketing 107

Marketing Newspapers Print Local 107

5W PR

JANUARY 17, 2020

Mentions on Social Media –What are people saying about your brand? For instance, if your company or product was mentioned on a television show that had 1 million viewers, that would count as 1 million media impressions. However, media impressions are not limited to television or print media.

Measurement 78

Measurement Publicity Television Analytics 78

Bianchi Biz Blog

MARCH 7, 2024

Israeli media, critically probing, seeks hidden aspects in stories, challenging for companies and individuals. Strategic media relations are essential. The digital era has expanded media’s reach, with online and social media shaping opinions. million users Instagram : 4.19 million users TikTok : 3.2

Print 105

Print Marketing Real Estate Automotive 105