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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

For its part, BuzzSumo appears to be targeting small- and medium-sized businesses (SMB) and seems intent on winning business away from Muck Rack. PR Newswire teamed up with AKA Partners , a “video-first marketing communications” agency. click image for higher resolution) 2. PR tech mentions Video makers.

Analysis 144
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

There are so many thoughtful contributions – from people working on both the in-house and agency sides. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. To that end, this year’s roundup is uh-mazing. Tom Pick , Digital Marketing Consultant, Webbiquity LLC.

Marketing 189