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F8 Update: Two Upcoming Facebook Changes PR Pros Should Care About

Rock the Status Quo

The same way YouTube videos are uploaded then embedded or shared, this me-too gesture of Facebook expects users to upload a video to Facebook, which will then host the original video, then share it on other platforms. Why do that on a platform that has laughable reach when I can already upload to YouTube with zero reach restrictions ?

Facebook 100
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

There are several platforms out there to simplify and manage B2C influencer marketing, such as Paladin, Heepsy, HypeAuditor, and InBeat. They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. A reset on advertising spend.

Marketing 189
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Google’s Turn On The Hot Seat: A PR View

ImPRessions - Crenshaw Communications

The hearing offered a golden opportunity for members of Congress to grill Pichai on a host of issues — data privacy, use of location data in advertising, hate speech on YouTube, or its controversial experiments with a government-censored Chinese search engine, among others.

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