Remove Advertising Remove Branding Remove Product Launch Remove Trade Shows
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Decoding Facebook’s Changes: 5 Ways PR Professionals Can Generate Reach and Impact in 2018

Business Wire

By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. However, there are still ways brands can get their content into the Facebook newsfeed.

Facebook 177
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Why some brands are hesitant to use Periscope and Meerkat

Communications Conversations

Yet, when I read most of these posts, I don’t see too many people talking about the realistic implications for brands. Livestreaming trade shows. Livestreaming product launches. Not so great for brands who like to actually see something they’ve worked hard to create for more than 30 seconds.

Brand 60
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Are Facebook Ads Any Good for B2B Marketing?

Sword and the Script

Several surveys reviewed by eMarketer suggest social media advertising continues to advance – and Facebook is often voted the most effective paid platform – even for B2B. Unlike traditional advertising, the audience gets a vote in paid social media. req.) – by Regalix found. It’s not an isolated result either.

B2B 60
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What is Technology PR?

5W PR

Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits.