Is Traditional Media Still Relevant in PR?
Burrelles Fresh Ideas
APRIL 2, 2024
Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). AM/FM radio is currently America’s number one mass-reach media, reaching 84% of American adults 18 and older. 7 Reasons Traditional Media is Still Relevant in PR 1.
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