The Importance of PR Skills in a Hyper-Globalized World
PRSay
OCTOBER 24, 2018
In 2000, the company had become part of the DaimlerChrysler alliance, but then Mitsubishi tried unsuccessfully to hide defects in its cars, rather than acting ethically by conducting a mass recall. But then the 2016 scandal forced Nissan to suspend selling those models. How did Ghosn achieve this feat?
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