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How to Use Multimedia For Better PR Campaigns

Cision

The Media Relies on Visual Storytelling. Furthermore, a 2016 interview with the Associated Press revealed most major news outlets will not run a text-only story. By 2024, the Bureau of Labor Statistics expects to see about a 10 percent decline in the number of working journalists. Ultimately, how profitable was the article?

How To 282
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 198
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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

PwC doesn’t see this market recovering to last year’s size until some time after 2024.”. Data, storytelling and blogging of grow in importance. Data & analytics (76%), storytelling (74%) and content marketing, like blogging (74%) were increasingly important to PR pros in 2020. Source: What Does “Storytelling” Mean to You? ).

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