Ishmael's Corner

APRIL 28, 2015

You can see this mentality implied in the introduction to the 2013 State of the Media from Pew reflecting on the previous year. “In And last year Pew put out the piece “ The Growing Pay Gap Between Journalism and Public Relations ” with number crunching that highlighted the pay disparity between the two professions. Can you imagine?

Journalism 60

Journalism Storytelling Exercises Fashion 60

PR Conversations

JANUARY 20, 2015

And in an age when we are inundated with information and distraction, civil society desperately needs journalism to be credible as it offers curation, analysis and insight. When trust in journalism is broken, everyone loses. The boundaries between journalism and public relations are increasingly porous.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

And in an age when we are inundated with information and distraction, civil society desperately needs journalism to be credible as it offers curation, analysis and insight. When trust in journalism is broken, everyone loses. The boundaries between journalism and public relations are increasingly porous.

Journalism 40

Journalism Reputation Ethics Corporate 40

PRSay

APRIL 22, 2016

We knew we wanted to use a storytelling framework to connect our employees to our customers and our new brand promise. We hold a monthly 4-hour storytelling training open to all employees, where they can share their customer experiences and hear from others as well. The moral of the story?

Agriculture 90

Agriculture Employee Corporate Training 90

Sword and the Script

DECEMBER 10, 2019

“Content marketing will revolve more around individuals and storytelling components. With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. How can they do that?

Marketing 100

Marketing Content Marketing Advertising Advertising 100