Remove 2013 Remove Employee Remove Ethics Remove Reputation
article thumbnail

Double-dipping exposes reputation risk in blurred boundaries of PR and journalism

PR Conversations

When it comes to reputation, there is little distinction between a real conflict and a perceived one. For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock. Most codes of ethics are clear about why this is wrong. Op-Ed by Daniel Tisch, APR, FCPRS.

article thumbnail

Double-dipping exposes reputation risk in blurred boundaries of PR and journalism

PR Conversations

When it comes to reputation, there is little distinction between a real conflict and a perceived one. For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock. Most codes of ethics are clear about why this is wrong. Op-Ed by Daniel Tisch, APR, FCPRS.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

26 Thoughtful Marketing Predictions that Could Actually Happen in 2019 Across PR, Content, Digital, Social Media and Customer Success

Sword and the Script

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

article thumbnail

The Top PR Threats To Your Company’s Reputation

ImPRessions - Crenshaw Communications

In today’s volatile media and social environment, brand reputation is fragile. But when it comes to most types of reputation crises, they are decidedly unwelcome. According to the World Economic Forum , more than twenty-five percent of a company’s market value is directly attributable to its brand reputation.