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Why your managing partners need to be on social media

Lauri Pehar Borsh

How can law firms use social media to attract more clients and further their public reputations? It was reported in 2013 that 70 percent of Fortune 500 CEOs still were not using social media. And, up until now, the outlet for thought leadership has been traditional media, i.e., print, radio and television.

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Why your managing partners need to be on social media

Lauri Pehar Borsh

How can law firms use social media to attract more clients and further their public reputations? It was reported in 2013 that 70 percent of Fortune 500 CEOs still were not using social media. And, up until now, the outlet for thought leadership has been traditional media, i.e., print, radio and television.

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Relations with customers and prospects

PR Conversations

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Press and radio publicity. Advertising, including direct mail. Customer services.

Retail 40
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Relations with customers and prospects

PR Conversations

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Press and radio publicity. Advertising, including direct mail. Customer services.

Retail 40
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Five Questions about Newsjacking with David Meerman Scott

David PR Group

My main consideration was to teach the technique of getting you quoted in the stories being written by mainstream media reporters at newspapers, magazines, and in broadcast stories on radio and television. That might have worked back when public discourse was essentially a corporate monologue. In that case, go for it. –John.

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The PR Winners Of 2019

ImPRessions - Crenshaw Communications

The reputation journey of Barilla Pasta has taken years, and that’s precisely why its recovery deserves recognition. It then launched a D&I training program for employees and joined the Human Rights Campaign’s Corporate Equality Index, which evaluates companies for LGBT-friendly policies.

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The PR Winners Of 2019

ImPRessions - Crenshaw Communications

The reputation journey of Barilla Pasta has taken years, and that’s precisely why its recovery deserves recognition. It then launched a D&I training program for employees and joined the Human Rights Campaign’s Corporate Equality Index, which evaluates companies for LGBT-friendly policies.