Doctor Spin

JANUARY 8, 2022

Social media began to emerge with behemoths like Facebook, founded in 2004 and Twitter in 2006. Their social engineering was geared towards connecting people rather than turning them into online buying machines. How Marketing Kicked Our PR Ass. Make no mistake about it — this is a PR failure of epic proportions.

Education 52

Education Industry Web Wikipedia 52

Doctor Spin

JANUARY 8, 2022

PR is in constant flux, and our industry must evolve. Social media began to emerge with behemoths like Facebook founded in 2004 and Twitter in 2006. Their social engineering was geared towards connecting people rather than turning them into online buying machines. But we’ve already messed up. We had a window.

Industry 52

Industry Web Wikipedia Education 52

Buzzstream

FEBRUARY 9, 2024

Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google. It’s just as critical as tech SEO, probably more so in many cases.

Google 71

Google Infographics Pitching Resources 71

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. So I jotted down a list of PR/digital/SEO/content marketing influencers. Another example is the benefit of ‘free learning’ I receive while doing the thought leader interviews for my weekly PR podcast.

Communications 81

Communications How To Blogging Content Marketing 81