Remove 2005 Remove Ethics Remove Measurement Remove Reputation
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Public relations and professionalism: work to do to realise full potential

Stephen Waddington

A body of knowledge, ethics and certification are the three foundations of a profession. To build and enhance organisational reputation. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations. Code of ethics or rules of professional conduct.

Publicity 167
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Public relations and professionalism: work to do to realise full potential

Wadds Inc.

A body of knowledge, ethics and certification are the three foundations of a profession. To build and enhance organisational reputation. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations. Code of ethics or rules of professional conduct.

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Trust Me, PR is dead – long live public relations

Stuart Bruce

It’s thought-provoking, exhilarating and infuriating in equal measure. Can you remember who Time magazine’s person of the year was in 2005? Today, you’re more likely to have the reputation you deserve, rather than the reputation you paint. Trust in people like themselves. But we have a problem.