2004, Brand, Ethics and Newspapers - Public Relations Today

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2004

Brand

Ethics

Newspapers

P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

MAY 30, 2023

Ahead of others in his time, he actually understood the importance of media coverage (he started New York’s first illustrated newspaper in 1853) and believed ‘there is no such thing as bad publicity,’ a popular phrase many times attributed to Barnum himself.” — Ashley Foster, APR 1 The End of a Publicity Era: How Ringling Bros. Berkowitz (Ed.),

Publicity

Publicity eBook Ethics Resources

How Harry’s very LA relaunch has only just begun

Mark My Words

MARCH 29, 2021

Just as when Jennifer Aniston became the ‘chief creative officer’ of a natural supplement range or when David Beckham backed a cannabinoid skincare company, these mutually beneficial ‘ethical’ tie-ups can be worth their weight in publicity gold. The impact of generating more connections to his brand is an ongoing struggle for him.

Corporate

Corporate Interviews Community Newspapers

P.T. Barnum: “There’s No Such Thing as Bad Publicity”

How Harry’s very LA relaunch has only just begun

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