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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

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Entertainment & Sports Section New Member Spotlight

PRSay

Getting the brand out there and everything that we stand for and everything that we built. That’s what we’re trying to do, to hit markets that make sense to grow the brand and awareness. Whether it’s to tweak your pitch. That’s probably our biggest thing in certainly public relations, and corporate communications as well.

Sports 68
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PReparing for Rio 2016: The Unique Opportunities & Challenges of an Olympic Year with Octagon Olympic & Action Sports’ Drew Johnson

PRSay

Over the next six months, we will once again not only witness some of the most exhilarating and historical athletic feats by Team USA Olympians and others from around the world, but also watch some incredible brand campaigns play out in their public relations and advertising initiatives along with being seen on a multitude of social media channels.

Sports 60