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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

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Entertainment & Sports Section New Member Spotlight

PRSay

Whether it’s to tweak your pitch. In addition to providing public relation services for top global sportswear and equipment companies like Prince Tennis, Natalie has worked with some of the leading sports and entertainment agencies such as Blue Entertainment Sports Television (BEST) and Lagardere Unlimited Tennis.

Sports 68
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PReparing for Rio 2016: The Unique Opportunities & Challenges of an Olympic Year with Octagon Olympic & Action Sports’ Drew Johnson

PRSay

While it may be tempting (or your client may expect) to pitch national outlets first, building and executing a successful PR plan needs to start with local media. Second, only pitch good stories. Do not push send on a pitch just to say you completed your media outreach. Currently representing some of the most decorated U.S.

Sports 60