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Entertainment & Sports Section New Member Spotlight

PRSay

And all of the leadership positions that we’re taking. Mikolich is the Founder of npm | pr ( www.npmpr.com ) and the Public Relations Society of America (PRSA) Entertainment and Sports Section 2016 Chair. That’s probably our biggest thing in certainly public relations, and corporate communications as well.

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Masters in Marketing Interview: Paul Furiga, WordWrite Communications

Mindful Marketing

Why Your Story Trumps Your Brand , which I expect to publish in 2016, is my manifesto and explanation of the primacy of story in marketing and public relations success. It also prepares you for leadership if you’re attuned to the awe-inspiring and sometimes tragic stories you cover. Please tell us about your upcoming book.