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10 best practices for combining SMS with social media in PR campaigns

Agility PR Solutions

It’s no secret that today’s digital ecosystem is saturated with content, making it increasingly difficult for PR campaigns to grab the attention of targeted audiences. The key issue at stake for PR professionals is ensuring their messages are not only delivered but also seen, read, and acted upon.

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Using Social Media in a PR Campaign

Ronn Torossian

Having a great small business marketing strategy these days requires a number of different elements including email marketing, public relations, social media, paid ads, blogging, and more. The post Using Social Media in a PR Campaign appeared first on.

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Promotional Campaigns and Social Media Virality

Ronn Torossian

The post Promotional Campaigns and Social Media Virality appeared first on. The help came directly from the writers of HBO’s show Last Week Tonight With John Oliver. The store in question, called Zumbrota Ford, ended up […].

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Harnessing the power of user-generated content in social media campaigns

Agility PR Solutions

User-generated content (UGC) has become a crucial aspect of social media marketing campaigns today. On the other hand, UGC offers a powerful tool for […] The post Harnessing the power of user-generated content in social media campaigns appeared first on Agility PR Solutions.

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Our Recent Favourite PR and Social Media Campaigns

Prohibition

As always, we’ve been keeping our eye out for some exciting and stand-out social media and PR campaigns. We were definitely spooked by this one, but it’s a great example of how a simple but effective stunt can lead to great coverage both in national media and on social media. Brilliant campaign!

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Political Advertising Campaigns on Social Media Have Little Impact

Institute for Public Relations

This summary is provided by the IPR Digital Media Research Center. Researchers examined how a $9 million voting campaign by a left-leaning organization in 2020 impacted voter turnout. A study with 754 participants was conducted in the 8 months leading up to 2020 US Presidential Election. Key findings include:1.

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Campaign Round Up – Our Favourite Recent PR and Social Media Campaigns

Prohibition

It’s that time again – we’re back with another campaign round-up! We’ve been keeping our eye out for some exciting, stand-out campaigns over the last couple of months, and have compiled a round-up of those that have caught both our, and the UK medias, attention. The best and worst PR campaigns of 2022 so far.