PR for Anyone

JANUARY 12, 2022

When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast. People want to connect with people they see on TV or hear on the radio or a podcast. You can also guide the conversation back to what you can answer. So what do you do?

Interviews 130

Interviews Television Media Radio 130

PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! But then, as my confidence in what I was doing grew, that confidence came through in my pitches and my follow up and with that, came more yeses.

Media 130

Media Pitching Television Interviews 130

Deirdre Breakenridge

MARCH 25, 2015

As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. After all, back in the day, working with a newspaper reporter was completely different than coordinating with a radio show producer. Be flexible in your pitch.

Pitching 150

Pitching Radio Newspapers Print 150

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

PR teams typically have a voice in the selection and preparation of a television media spokesperson for their campaign. There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. The terrible, awful, no-good, very bad spokesperson. The chemistry is good!

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

PR teams typically have a voice in the selection and preparation of a television media spokesperson for their campaign. There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. The terrible, awful, no-good, very bad spokesperson. The chemistry is good!

Agency 227

Agency Television Radio Pitching 227

PR for Anyone

AUGUST 29, 2020

Many people aspire for national television but starting local is the best place to get your feet wet. Testing the waters on local television is a a smaller audience and allows you start slowly and get comfortable with how a television interview really works. And I take you through the whole process of pitching the media.

Local 100

Local Television Radio Interviews 100

PR for Anyone

OCTOBER 1, 2020

This practice is very common on radio and with podcasts. Now with most interviews, even television, being virtual, it’s a good idea to prepare how an interview might go and have those questions ready. Sometimes television will ask that too. Really podcasts, radio do a lot of that. Transcript Hi everybody.

Interviews 130

Interviews Publicity Communications Television 130

PR for Anyone

AUGUST 20, 2020

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. Take that old pitch and send in a similar story that covers what is happening now and see if you aren’t the one to be on tv shows about your topic of expertise. So pitch away. It's 10 days.

Television 130

Television Radio Pitching Print 130

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. So pitch, pitch, pitch, and let me know all of your success stories. There’s all kinds of options.

Tools 130

Tools How To Publicity Interviews 130

Onclusive

FEBRUARY 22, 2018

“Nail the elevator pitch.”. I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. Mika: Nail the elevator pitch. How did that translate to PR?

Interviews 284

Interviews Radio Small Business Pitching 284

PRSay

MARCH 18, 2020

Whether you’re a health-care organization wondering about messaging or a brand trying to find a home for an unrelated story during this time, here are some tips for PR pros to successfully navigate this current news cycle: Know that this isn’t pitching as usual. Another said coronavirus stories are all she is working on.

Resources 214

Resources Pitching Television Radio 214

Burrelles Fresh Ideas

MARCH 5, 2024

However, media pitching and media relations to secure earned media still dominate the industry. Too Much Competition: Respondents highlighted that there’s too much competition from other stories, making it challenging for their pitches to stand out. This has made it more challenging to pitch stories successfully.

Media 98

Media Nonprofit Pitching Analytics 98

Deirdre Breakenridge

JANUARY 12, 2017

ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students and PR professionals can build better relationships with the media, from new ways to pitch to dealing with quick media cycles, journalist pressures and building trust by managing expectations and being reliable sources. What constitutes a slam dunk pitch?

Media Relations 150

Media Relations Media Pitching Television 150

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. Your Pitch Team. They receive literally hundreds of pitches a day so it’s a lot harder to grab their attention.”.

Media 120

Media Television Pharmaceuticals Radio 120

Sword and the Script

MARCH 3, 2020

Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. TVEyes has traditionally focused on television broadcast monitoring, as its brand name suggests. PR professionals have a wider variety of responsibilities these days, going beyond just pitching to journalists.

Pitching 78

Pitching Instagram Survey Data 78

Cision

OCTOBER 16, 2015

Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn about what questions to ask. Looking to pitch traditional media outlets? Traditional media — just like radio after TV — will not be going extinct. Commentary.

Content Marketing 120

Content Marketing Marketing Radio Media 120

Critical Mention

OCTOBER 29, 2019

Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Share Tweet Share.

Radio 92

Radio Television Social Media Sports 92

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. Brief tweets, media alerts, and phone pitches should do the job of convincing the editorial decision-makers.

Media 68

Media Travel Radio Interviews 68

NewsWhip

APRIL 27, 2023

The tool allows you to monitor the news for potential outreach opportunities, draft a pitch, and generate reports based on your media coverage and campaigns. TVEyes TVEyes is a broadcast media monitoring tool that enables users to search, view, analyze, and report-on international television, radio, and podcast content.

Tools 78

Tools Communications Pinterest Analytics 78

Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. A Guest Post by Jessica McClanahan, Graduate Student, American University, PR Expanded Blog Contest Winner.

Engineering 383

Engineering System Hotels Television 383

Doctor Spin

OCTOBER 16, 2023

But as the digital landscape evolved, so did PR. Social media, blogs, podcasts, and other online channels presented new opportunities for communication.

Digital PR 83

Digital PR SEO Engineering eBook 83

Victorious PR

JANUARY 13, 2023

You have print, television, radio, AND online. For instance, here at Victorious PR, we pitch you to over 100 different publications because of the great relationships that we have formed. The shelf life of an article is infinite, which plays a significant role when someone Googles you, because you are going to pop up!

Real Estate 52

Real Estate Publicity Television Radio 52

Bianchi Biz Blog

SEPTEMBER 7, 2021

Back then, they were underdog choices for the job, known mostly for their quirky comedic work in television, and the big question was if they had the chops to pull off a monstrous blockbuster. What advice do you have for PR people that want to pitch you? Do a little research on if the brand you are pitching would care about the news.

Meeting 90

Meeting Transportation Media Journalism 90

Bianchi Biz Blog

OCTOBER 15, 2020

We went from pitching and coordinating on-site, face-to-face interviews and media meetings at key industry conferences, shows and events to attending these conferences, shows and industry events virtually with very limited (and somewhat unfulfilling) online media interaction.

Media Relations 75

Media Relations B2B Media Conference 75

PRSay

MAY 23, 2018

An added bonus for you: Trade outlets aren’t inundated with pitches like their high-visibility counterparts, so it’s easier to get your pitch in front of the right eyes. Even better, audiences are typically more targeted and engaged than in television and radio markets. You’d be targeting the right listeners.

Media Relations 136

Media Relations Publicity Media Blogging 136

Prakkypedia

MAY 31, 2015

Did you keep a copy of the news article, or had you already told your connections in advance to watch the television to catch your seven seconds of fame? save your media coverage to mention during public presentations and pitches for work. What happened next? Did you bask in the glow for a while? Tell family and friends?

Media 60

Media Television Radio Newspapers 60

Beyond PR

MARCH 22, 2018

You craft the perfect pitch and reach out to the influencers who have served you well in the past — as well as some new ones who cover your space and seem like a good fit for your audience. The same was true for watching hours of TV news or listening to shows on the radio. Broadcast – television and radio.

Media 75

Media Radio Newspapers Print 75

PR for Anyone

MARCH 30, 2022

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. . #3 – publicity is what we call “earned media.” ” Someone else is using you as an industry expert so you’ve earned that citation. This is the power of media.

Advertising 130

Advertising Advertising Publicity YouTube 130

Beyond PR

MAY 2, 2017

Also, think about on television when they say, “Coming up next…” That is a hook. By pitching the media in this way, you will be light-years ahead of your competition and journalists will be thrilled to work with you because you’ve just made their job that much easier. This 3-step approach is the key to publicity success.

Social Media 78

Social Media Media Local Pitching 78

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. Transatlantic television became possible. The best way to understand how to pitch a story to a publication is buy a copy and read it or check it out online.

Media Relations 115

Media Relations Media Print Newspapers 115

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. SMTs are an effective and efficient tool for cultivating relationships with a combination of television, radio, bloggers, websites and other media types.

Strategy 40

Strategy Media Radio How To 40

Critical Mention

FEBRUARY 27, 2020

The use of “hyper-focused” pitches will be helpful as well – finding the appropriate media connections and pitch one or two producer/editors at the most you with which you connect. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Journalism 78

Journalism Social Media Radio Fashion 78

Deirdre Breakenridge

NOVEMBER 8, 2015

During the campaign our team convinced small bloggers to continue posting articles about the film, social media posts to be shared and engaged with, online radio shows to interview the producers, and backers to tout how proud they were to support the film! And vote – vote for Pioneers in Skirts !!

Film 150

Film Social Media Video Writing 150

Marketwired

APRIL 12, 2016

Canadaland , Radio Lab, This American Life and The Joe Rogan Experience are just some of the podcasts that routinely appear on iTunes’ “Top 10 Downloads” list each month and they each boast their own rabid, weekly following. In its 2015 study , Edison Research showed that podcast consumption grew from 11% of the U.S.

Advertising 100

Advertising Advertising Television Radio 100

Mora Communications

OCTOBER 17, 2017

Your being featured in a magazine, newspaper, television, or radio positions you as a professional in your field. There you define your stories, your media pitches and what separates you from the others in your field. Try and come up with a number of different pitch and story ideas. . It cements your expertise.

Publicity 45

Publicity Construction Television Radio 45

Beyond PR

AUGUST 23, 2016

In addition to pitching TV and radio producers, adding blogs and websites to your SMT schedule is a great idea and an effective way to hyper-target your target audience. At MultiVu, we work with clients to put together a list of websites and blogs that make sense for the campaign before beginning any outreach. Timing is everything!

Marketing 40

Marketing Media Radio Local 40

Beyond PR

JANUARY 9, 2017

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. Usually, it is effective and leads to greater things for the company, person or nonprofit involved. “No” is sometimes good.

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Nonprofit Television Radio Newspapers 40