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Public Relations Review

PR for Anyone

I created a system I call the Get PR Famous Formula that is a proven to work. Be Newsworthy My biggest piece of advice when it comes to publicity is to start locally. Local media loves to cover stories about local businesses. Those are all topics that interest local media. It’s really not that difficult to start.

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Establish yourself as an industry expert

PR for Anyone

Part One of ‘Public Relations Management First of all, you have to think about your local market. That being said, there is a huge opportunity to stand out locally. Think about the value you can provide with your expertise- Christina Daves (00:58-01:13) Now, let's go back to the system that works. What are the popular ones?

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Pitch the Media

PR for Anyone

My dear friend and colleague, Jeff, an award winning television news reporter, told me his favorite email he ever got was “your blue eyes look so great on camera.” Journalists, particularly television stations are territorial and will often ask you for an exclusive. The system works! PR FOR ANYONE.

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Why Publicity?

PR for Anyone

Our Pitch Club Cafe client Gene just sent us an email and after pitching a television station using our system heard back right away and said “it’s the first time anyone from a news station has responded to a pitch.” ” We LOVE to get these and we get them quite frequently because the system works.

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Good Stories

PR for Anyone

Remember, these are for local media and national television. Most school systems are requiring masks all day in school. By being timely, Jonelle, just solidified her place as a go-to expert in the pediatric dentistry space for her local NBC. The system works! What to Pitch When. Turns out there are!

Pitching 130
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Getting the Yes When Pitching the Media

PR for Anyone

In fact, back in the day there were writer and editors for television reporters and anchors and now, it’s quite often that person doing everything. One of my early television appearances was when I tweeted at a journalist at my local FOX station saying how much I loved the story she just ran. The system works!

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Back to School Media Pitches

PR for Anyone

The system works! So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. If you are in the medical profession, we can talk about, going back, I know masks are optional in most school systems now. PR FOR ANYONE. Transcript.

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