The Hoffman Agency

SEPTEMBER 3, 2020

By Samantha Spitz, Intern. As an intern, I didn’t think I would have this opportunity, but during the presentation, I had a speaking role and took part in the conversation between Hoffman and the potential new client. I think one of the most important takeaways from this workshop was Lou telling us to “think like a journalist.”.

Storytelling 69

Storytelling Internal International Instagram 69

Waxing UnLyrical

OCTOBER 28, 2015

Storytelling is a hot topic in the communications industry these days. Thankfully, there are resources that can make the process a little easier to make you a great storyteller. Pixar’s storytelling rules. As any writer can attest, this is often the hardest part of the storytelling process. Guest Post by Kristin Piombino.

Storytelling 40

Storytelling Resources Writing Corporate 40

Stern + Associates

APRIL 15, 2022

Anne-Marie Slaughter , CEO of New America and Former Dean of Princeton University’s School of Public and International Affairs, is a recognized authority on foreign policy , leadership, diversity and gender equality. For a preview, we’ve highlighted the work of three of these sought-after advisors below. Forging a Path to a Safer World.

Energy 62

Energy Government Internal International 62

Contently - Strategy

JULY 21, 2021

When our brain internalizes the muse, it starts to do a ton of creative work in the background. I regularly attended meetups, speaking gigs, happy hours, conferences, meetings, book signings, customer events, and workshops that brought me together with the marketers and creatives I write for. They’re with us all the time.

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How To Creativity Storytelling Writing 145

Melissa Agnes

AUGUST 29, 2014

Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. It’s an important discussion and one that we hope you will have internally after listening to this podcast. Power of Storytelling & Viral Fundrasing: Exploring the ALS #IceBucketChallenge Case. Listen here!

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Crisis Management Viral Crisis Healthcare 190

The Hoffman Agency

JANUARY 26, 2021

By Josh Madrid, Intern. This internship has also provided the opportunity to practice my chemistry using the elements of storytelling. The best advice I’ve received during my internship was during the workshop with Lou. Although I consider myself an internet person, I never thought I’d participate in an online internship.

Exercises 69

Exercises Pitching Storytelling Internal 69

The Hoffman Agency

AUGUST 10, 2022

By Kristin Greenfield, Intern. I’ve also had the privilege of receiving direct instruction from our CEO and founder Lou Hoffman himself by attending his storytelling workshops. Many of my professors and mentors have highlighted the importance of networking — and they’ve been right.

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Travel Storytelling Meeting Internal 36

Ishmael's Corner

MAY 5, 2015

Every PR company with a pulse touts storytelling expertise, but it tends to be a squishy concept. We’ve been able to walk the talk, building out a storytelling methodology that serves as the foundation for how we develop content in client campaigns, our storytelling workshops and internal training.

Storytelling 60

Storytelling SEO Agency Leadership 60

Stern + Associates

FEBRUARY 9, 2023

A dynamic storyteller , Charo shares case studies and deep insights into what we must consider when making decisions around new technologies so we can extract the many benefits offered by scientific breakthroughs without harming society. The post Women in Tech: Closing the Gap, One Byte at a Time appeared first on Stern Strategy Group.

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Engineering Biotechnology Leadership Technology 62

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. It spurred her interest in PR and she joined the Masters in International PR course at Newcastle working for a local agency along the way. She urged encouraged students to hone skills in creativity, storytelling and pitching.

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Marketing Newspapers Public Affairs Airlines 60

PR 20/20

JUNE 25, 2019

Services are custom based on each organization’s needs, but may include: Onsite workshops and consulting. Internal communications and events. Storytelling with the Cognitive Content Hub™. Since then, we've used strategic storytelling to grow the Institute into an industry-leading brand. Offsite company retreats.

Marketing 52

Marketing Storytelling Technology Community 52

PR 20/20

OCTOBER 31, 2017

The live 4 - 5 hour workshop provides a framework to develop more realistic, impactful ideas. When pitching the idea to top executives, showcase how NLG could improve internal reporting to stakeholders, and highlight the potential to reduce headcount. Enable Data Visualization to Empower Data Storytelling.

Enterprise 57

Enterprise Tools Strategy Marketing 57

Ishmael's Corner

JUNE 8, 2015

Surrounded by crystal waters, a sea of yachts and the lingering aroma of freshly baked bread, I never anticipated entering an intellectual coliseum during my time at the International Cannes Film Festival in France. Every day I had the opportunity to meet aspiring filmmakers and marketers from all around the world in the Marché du Film.

Communications 60

Communications Film Guidelines Pitching 60

PR 20/20

SEPTEMBER 17, 2019

Experiential storytelling. The international event featured speakers from Albert, Conversica, Facebook, Grant Thornton, HubSpot, IBM, MIT Technology Review, Publicis Sapient, SoftBank Robotics, The Natori Company, Yext and many more. Topically, this event covers a lot of ground. Media and journalism. Professional development.

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Conference Marketing Case Study Content Marketing 97

Communications Conversations

MAY 13, 2015

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations. this summer?

Groups 60

Groups Internal International Conference 60

Waxing UnLyrical

OCTOBER 28, 2010

It’s the reason I was really happy that BNET chose me to be its Startup Storyteller … and it’s what I do. This is a topic that is near and dear to my heart, though. Connecting with the media is a big part of public relations… but it’s not the only part. And that, I think, is something we sometimes forget.

Conference 66

Conference Measurement Tourism Twitter 66

NewsWhip

MAY 12, 2021

So, Creators League Studio is an internal content studio for PepsiCo, and we work primarily with Pepsi beverages, so Pepsi, Mountain Dew, LIFEWTR, bubly, so working on fun beverage brands. And, so now we have a whole process where within our internal studio, we meet once a week to discuss those trends and what we’re seeing.

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Trends Brand Branding Reddit 78