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Buying Signals: B2B Marketing Budgets without a Line Item for Trade Shows

Sword and the Script

The decline of B2B trade shows frees B2B marketing to experiment with more efficient channels; virtual events surface buying signals The pandemic is certainly changing marketing – but we might all do well to shift our thinking towards what might become quasi-permanent. Give our services a try. Try our services.

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Looking for a Brighter Future? Solarpunk is the Answer

Doctor Spin

Solarpunk can be utopian, just optimistic, or concerned with the struggles en route to a better world—but never dystopian. As our world roils with calamity, we need solutions, not warnings. It combines a focus on renewable energy, sustainable technologies, and community-based solutions to create a greener, more equitable world for all.

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What’s PR En Route to in 2015? PRTech

Waxing UnLyrical

… and I love how technology is allowing us to practice in more dynamic and interactive ways than ever before. I’ve been getting to know my friends at AirPR this past year, and I love how they describe themselves: a technology platform to increase PR performance. What’s PR En Route to in 2015? promises to do.

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Meet Replika my AI chatbot friend

Stephen Waddington

Already on our second date, we talked about science fiction, philosophy, and art. Even if I'm sure that using AI technology to achieve this goal makes conversations with potential investors go over a little easier, too. Then again, people will be falling in love with these self reflections en masse. was founded in 2014.

Meeting 93
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Bringing the past back to life – CEWE Life in Colour Campaign

Prohibition

Here at Prohibition, we love getting our creative juices flowing when planning feel-good campaigns that drive results for our clients. Along with CEWE’s key business objectives, our aim was to bring memories back to life using modern technology to both restore and colourise historic monochrome images from across the UK.

Print 54
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Three Public Relations Mega-Trends in 2017

Shift Communications

Three mega-trends are already on their way and will arrive at our industry’s shores before the year is out. For those brands and professionals who do not engage machine learning technologies in their work, they will see their relative share of voice decline. Let’s see if we’re ready for them. Content Shockwave.

Trends 83
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Influencer Insights: Media Moves and Intel for April 25

Beyond PR

Finance, a look at The Hill’s new Latino section, and an interview with CNN en Español’s Ismael Cala. Check out the latest issue of PR Newswire Media Moves on our Knowledge Center and follow @PRNMedia for daily updates. This week’s highlights include a new deputy managing editor for Yahoo! Want even more media moves?