Institute for Public Relations

FEBRUARY 20, 2024

This summary is provided by the IPR Organizational Communication Research Center The public relations discipline has made great strides in advancing internal public relations scholarship and the antecedents of employee engagement.

Internal 52

Internal International Industry Communications 52

NewsWhip

MARCH 6, 2024

NewsWhip works with an international energy provider to help them monitor live issues, understand the wider landscape, and automate how they support internal stakeholders with reports, digests and alerts. Our clients look to us to be aware of and vet data and analytics providers.

Energy 78

Energy Internal International Company 78

Agility PR Solutions

DECEMBER 18, 2023

New research from data-driven software recommendation firm GetApp reveals the contrary—more than one-third (36 percent) of small and midsize businesses say that […] The post Even in the age of AI, marketing interns will be in higher demand in 2024 appeared first on Agility PR Solutions.

Internal 93

Internal International Marketing Software 93

Agility PR Solutions

AUGUST 13, 2023

On the heels of a tough year, B2B leaders across marketing and sales are reevaluating their approaches to better differentiate themselves and cushion their companies from the impact of a still shaky economy, according to new research from B2B-focused sales and marketing data analysis firm Demandbase, in partnership with B2B marketing news and trends (..)

B2B 78

B2B Internal International Technology 78

Shift Communications

APRIL 26, 2023

Today, though, that microscope is magnified, especially internally. And people are split on how executives are doing with their internal communications strategy. 60% of people said executive teams are sincere in their communications, but just 53% said they prioritize internal communications enough in a new survey we ran.

Internal 78

Internal International Strategy Communications 78

Business Wire

DECEMBER 7, 2023

See the team’s insights and predictions on AI (its impact on public relations, journalism, and international news media), social media, data privacy trends, and more. Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world.

Media Relations 409

Media Relations Trends Privacy Blogging 409

Onclusive

MAY 18, 2020

As PR professionals, you and your team are at the forefront of all key internal and external communications. The post Five Steps To Grow Your Communications Budget And Advance Your Career Using Data appeared first on Onclusive.

Data 349

Data Communications Resources Internal 349

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. To mitigate the challenges, we start by looking at trends in media coverage of international announcements. International coverage can ultimately affect strategy in the U.S., Workweeks and time zones.

Internal 147

Internal International Skype Meeting 147

ImPRessions - Crenshaw Communications

MAY 11, 2020

One way to do it is through shrewd use of data. Whether it’s ad tech or cybersecurity , B2B news is generally underpinned by data. Yet, despite B2B companies often having unique access to insightful information, data is often underused when it comes to PR program planning and earned media outreach.

Data 234

Data B2B Survey Banking 234

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

Internal 147

Internal International Tools Software 147

Onclusive

MARCH 2, 2021

One could say the same when it comes to organizations – ‘data, data everywhere nor any insight to learn!’. In this blog, let’s explore the two biggest and heaviest cultural roadblocks (and the most common) on the path of data-driven journeys, specifically for PR/Communications, i.e., the earned media space.

Data 312

Data Communications Data-Driven PR Analytics 312

Onclusive

FEBRUARY 7, 2020

Though a large majority of releases are sent on the same days and at roughly the same times, hard data to support these strategies did not exist. The post Data-Backed Tips to Optimize News Release Distribution appeared first on Onclusive.

Data 273

Data Study Social Media Analysis 273

PRSay

OCTOBER 12, 2018

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. Crunching numbers (data and measurement) was a hot topic as well. On data and measurement: “It’s not activity-based and about a book of news clips. What’s on the mind of PR professionals these days?

Conference 109

Conference Internal International Storytelling 109

Onclusive

JANUARY 27, 2020

The post Benchmarks Report Shares Key Information on News Release Data appeared first on Onclusive. For a more in-depth look at the robust findings of the report, download your own copy and share with your team.

Data 273

Data Report Study Analysis 273

Wadds Inc.

MARCH 15, 2023

A review of PR, Technology, Data & Insights: Igniting a Positive Return on Your Communications Investment by Mark Weiner. He seeks to enable help public relations and communications teams to get better results and demonstrate value to senior leaders, with the unequivocal advice to get to grips with data and technology.

Technology 98

Technology Data Analysis Internal 98

Wadds Inc.

MAY 1, 2024

Large language models (LLMs) such as Claude, Gemini and ChatGPT are only as good as their training data, which is often sourced from large chunks of the internet, Google Books and Wikipedia. These models require regular updates with contemporary data to stay up-to-date.

Training 59

Training Survey Data Wikipedia 59

Onclusive

JULY 27, 2023

A successful campaign requires research, data-driven insights, audience identification, objective setting, messaging strategies, and much, much more. With this data, you can make fully informed decisions about what activities you should focus your attention on. Why should you prioritize strategic PR planning?

Tools 354

Tools Internal International Resources 354

Cision

OCTOBER 26, 2016

The PRSA 2016 International Conference in Indianapolis brought together some of today’s top thought leaders in the field of communication– and then some. Former White House CIO Theresa Payton addressed the Internet of Things and how today’s hyper-connectivity to the internet means that a data breach is inevitable.

Conference 120

Conference Internal International Data 120

Cision

JUNE 16, 2016

This week hundreds of communication professionals have jetted off to London for the 8 th annual Association for the Measurement and Evaluation of Communication (AMEC) International Summit. Head of Civil Service communications and internal communications, Elayne Phillips , says: “There’s so much data available, we can be in data overload.

Internal 120

Internal International Measurement Analytics 120

ReimaginePR

APRIL 14, 2020

The data room software is normally an internet-based application where you could combine processes of featuring information each and every level of controlling private equity economic. The secure data room is a modern day solution just for the control of exclusive capital. were created and saved by specialized VDR corporations.

Data 177

Data Newspapers Employee Software 177

Stephen Waddington

AUGUST 13, 2019

UK AI Industrial Strategy AI and Data are one of the four so-called Grand Challenges set out in the government’s Industrial Strategy in November 2017. The Office for Artificial Intelligence is taking responsibility for overseeing the AI and Data Grand Challenge and delivering the commitments as set out in the AI Sector Deal.

Internal 84

Internal International Ethics Communications 84

NewsWhip

MARCH 15, 2024

When I started doing analytics in early 2014, social listening as we know it today was still in its infancy; and yet not too much has changed in terms of the nuts and bolts of how we get our data. The post The Data Behind Disney’s Success – A Q&A with Jessica Bundy appeared first on Newswhip.

Data 78

Data Social Media Consumer Trends 78

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. The resurgence of internal communications Internal communications is one of the hottest areas of contemporary PR. I’ve developed each of these themes below. It is enjoying significant growth.

Storytelling 78

Storytelling Social Media Internal International 78

ImPRessions - Crenshaw Communications

MAY 3, 2021

PR pros and comms teams should consider developments in relevant international regions as a way to expand thought leadership for company executives. Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S.

Retail 368

Retail Media B2B Pitching 368

Waxing UnLyrical

SEPTEMBER 5, 2019

Yes, this article is about internal communications, but first we need to talk about the red, viscous liquid currently flowing through your body. Exactly what does this have to do with internal communication again? For most businesses, this is accomplished with a solid internal communications plan. Guest Post by Adam Kraus.

Internal 60

Internal International Strategy Communications 60

The Hoffman Agency

MARCH 6, 2023

If you google “search data analytics,” for example, thousands of articles pop up. The post Enjoying the Ride from Intern to AAE appeared first on The Hoffman Agency. Monday quickly becomes Friday as I bounce around tasks. It’s true — time does fly when you’re having fun.)

Internal 36

Internal International Pitching Creativity 36

The Hoffman Agency

MARCH 6, 2023

If you google “search data analytics,” for example, thousands of articles pop up. The post Enjoying the Ride from Intern to AAE appeared first on "What's HAppening" Blog. Monday quickly becomes Friday as I bounce around tasks. It’s true — time does fly when you’re having fun.)

Internal 36

Internal International Pitching Creativity 36

Onclusive

OCTOBER 5, 2023

As well as aligning your agenda with external chatter, you can ensure everyone internally has visibility of your corporate events and comms distribution. You are able to plan your communications and marketing campaigns around the current news and maximize the impact of your stories.

Internal 195

Internal International Corporate Meeting 195

Onclusive

JUNE 1, 2023

Social media monitoring captures data on the performance of social media activity from both your company and your competitors. When a journalist writes a negative article, internal stakeholders may jump to conclusions about the impact that will have on your brand. This will reveal unmet customer needs.

Strategy 370

Strategy Communications Reputation Measurement 370

Agility PR Solutions

JUNE 22, 2023

Data privacy remains a big concern for consumers and businesses alike, but in tough economic times like these, shoppers are willing to take more data-related risks for a better and more personalized deal, and a seamless experience.

Privacy 78

Privacy Data Consumer Mobile 78

Onclusive

MARCH 29, 2022

The more media coverage can be captured through media monitoring, the more data you will have at your fingertips for measurement and insights. What are their international and global capabilities? . What to look for in a PR measurement solution. How comprehensive and relevant is their media monitoring? How Onclusive measures up.

Measurement 370

Measurement How To Analysis Data 370

Sword and the Script

NOVEMBER 5, 2019

This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. 1) Talkwalker lets you run your data through their AI. Talkwalker has introduced a new feature it’s calling Customer Data +. What sort of data? Why would you do this?

Internal 64

Internal International Data Media 64

Onclusive

NOVEMBER 8, 2023

PR professionals should create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Experts have often debated the interesting PR problem of measuring the effectiveness of internal communications.

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

NOVEMBER 27, 2018

Media love data. As most PR people know, data offers a powerful news hook in a way that even a product launch or partnership often doesn’t. It can easily feed a story to make it stronger, and data-driven stories can easily be made visual, which adds to their appeal. Your data only goes so far. It’s pull marketing 101.

B2B 147

B2B Data Retail Survey 147

Deirdre Breakenridge

OCTOBER 16, 2014

However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ). Understanding diverse environments internally and externally. Keeping an eye on Data and Data Education. Let’s go back to 1987.

Big Data 250

Big Data Data Education Internal 250

Onclusive

MAY 31, 2018

Crisis preparedness and internal education can aid you before a crisis hits, and having the right monitoring and measurement tools in place can provide you the insights you need throughout a crisis. Utilizing data and AI technologies to assess the situation can provide insights into how to respond and allow CEOs to make data-driven decisions.

Crisis 191

Crisis Data Software Privacy 191

Onclusive

AUGUST 9, 2021

PR professionals are expected to create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Internal Communications. Data Journalism. Relationship building takes time. Media Training.

Training 370

Training Media Training Reputation Crisis Communications 370