Melissa Agnes

MARCH 13, 2018

If you follow my work, then you know that helping organizations become crisis ready is not just what I do professionally, but it is one of my biggest passions. The typical act of crisis preparedness looks something like this: An organization tasks a department or small team of people to create a crisis management plan.

Crisis 179

Crisis Crisis Management Brand Branding 179

Melissa Agnes

NOVEMBER 10, 2014

Don’t think your crisis plan has blind spots? Let me throw three common crisis scenarios at you and you can reflect on whether or not your team is prepared for each of them – and don’t assume you know the answer, actually go and find out! If it were hacked, could it present some serious threats to your reputation?

Crisis 203

Crisis How To Exercises System 203

Melissa Agnes

SEPTEMBER 9, 2014

While your team gets to the route of the problem, the clock continues to tick and the news of the crisis continues to spread. Put the crisis to bed as quickly as possible, while suffering the least amount of negative repercussions to the organization’s reputation and bottom line. Sound like a nightmare?

Crisis 222

Crisis Crisis Management Engineering Exercises 222

Reputation Antistress by Sergii Bidenko

JUNE 26, 2023

In addition to explaining the situation, the letter outlined a large-scale assistance program for all dismissed with a clear action plan to mitigate the negative effects of the crisis. What can your company learn from these examples, and how can you implement a responsible layoff strategy without significant reputational damage?

Reputation 52

Reputation Company How To Employee 52

Solo PR Pro

MAY 11, 2021

5 solo PR pros advise on crisis communications. This month, we asked our panel of solo PR pros to share how they deal with a client crisis. The very first thing I tell a client when dealing with a crisis is DO. When advising a client navigating a crisis, there needs to be transparency and trust in the working relationship.

Crisis 115

Crisis Crisis Communications Exercises Communications 115

Reputation Us

JULY 26, 2019

Enhance your reputation by putting the crisis plan to the test ahead of time to ensure your organization is prepared and resilient. Tabletop crisis scenario exercise. Prepare your crisis task force by practicing how/if/when/to whom to communicate during a crisis. Crisis simulation. Contact us!

Crisis 60

Crisis Crisis Management Exercises Reputation 60

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Step 1: Identify your stakeholders.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Melissa Agnes

SEPTEMBER 25, 2014

For an organization which overcomes the initial shock of a breaking crisis, successfully wrestles control over it and ultimately puts the reputational fires out, it’s natural to want to return to business as usual as soon as the crisis seems to have passed. Post-crisis review. Natural but foolhardy. Food for Thought'

Crisis Management 239

Crisis Management Crisis Airlines Energy 239

Reputation Us

JUNE 1, 2023

In May 2023, Blue Ocean Global Technology interviewed ReputationUs’s President Casey Boggs about his thoughts on reputation management for their global blog … Blue Ocean Strategies Blue Ocean: Reputation management has become an important component for most businesses. Brand is what you say about your company.

Technology 78

Technology Interviews Reputation Crisis 78

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

NewsWhip

MARCH 13, 2024

We recommend a simple approach for this – based on the smart work we see by our clients, and based on advice from practitioners captured in a Journal of Communications article called “Watchful Waiting: Public Relations Strategies to minimize and manage a fake news crisis”. Let’s start with how you prepare.

Brand 147

Brand Branding Crisis Exercises 147

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. If you think you could never be the victim of a crisis, think again.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Melissa Agnes

SEPTEMBER 16, 2014

Editor’s Note: This is a great blog post that gives you an overview of what you can do, right now, to prevent a crisis. But, are they a crisis? But neglected, they can turn into a full blown reputation crash and even a pretty big hit to the bottom line. How to avoid a public relations crisis. Not necessarily.

Social Media 239

Social Media Crisis Training Media 239

Burrelles Fresh Ideas

JANUARY 16, 2024

Authenticity is crucial because misinformation or inauthentic communication can quickly damage a brand’s reputation. Inauthenticity can be quickly exposed and can lead to reputational damage. While leveraging influencer partnerships brings numerous advantages, brands must exercise responsibility throughout the process.

Crisis 85

Crisis Airlines Crisis Communications Social Media 85

Melissa Agnes

JANUARY 5, 2015

In fact, as we saw with the Sony crisis in December, these risks and threats are only bound to grow – as are today’s crisis management challenges. So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free. But let’s not be fooled.

Crisis 133

Crisis Crisis Management Exercises Customer Service 133

PR in High Definition

MARCH 27, 2024

In fact, one of the panellists noted that, in his experience, a lot of companies don’t have a cybersecurity crisis comms plan in place until an incident actually occurs. Never neglect crisis communications Bridging internal gaps is crucial, but the driving force behind a lot of the session was the need for a crisis comms plan.

Crisis 71

Crisis Internal International Crisis Communications 71

Melissa Agnes

NOVEMBER 10, 2014

Don’t think your crisis plan has blind spots? Let me throw three common crisis scenarios at you and you can reflect on whether or not your team is prepared for each of them – and don’t assume you know the answer, actually go and find out! If it were hacked, could it present some serious threats to your reputation?

Crisis 100

Crisis How To Crisis Management Exercises 100

Melissa Agnes

FEBRUARY 3, 2015

Can any organization be a crisis communication pro? Being crisis-ready, crisis-intelligent, isn’t a mysterious quality that only a few people or organizations possess. So what would it take for your organization, your team, to be considered a crisis communication pro? Absolutely, why not? Prevent the preventable.

Crisis Communications 169

Crisis Communications Crisis Communications Crisis Management 169

Reputation Us

MARCH 4, 2019

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it. LISTENING REVEALS YOUR REPUTAION.

Reputation 79

Reputation Employee Case Study Survey 79

Reputation Us

JUNE 23, 2019

So how does a company handle a corporate crisis in today’s world? Two years ago, Forbes published its “ 13 Golden Rules of PR Crisis Management.” We’re rethinking corporate crisis. We say “ Crisis Management is 99% preparation; 1% execution.” CRISIS SIMULATION.

Corporate 74

Corporate Crisis Management Exercises Crisis 74

Melissa Agnes

JANUARY 5, 2015

In fact, as we saw with the Sony crisis in December, these risks and threats are only bound to grow – as are today’s crisis management challenges. So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free. But let’s not be fooled.

Crisis 100

Crisis Exercises Customer Service Training 100

Reputation Us

MARCH 4, 2019

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it. LISTENING REVEALS YOUR REPUTAION.

Reputation 60

Reputation Employee Case Study Survey 60

Onclusive

JUNE 23, 2022

Strategy: Any strategy should be rooted in clear goals, so make sure both PR and marketing go through the objective-setting exercise first. Since marketers now share social media with communicators, having a joint reputation management strategy will help you stay ahead of a crisis and maintain a consistent brand image.

Strategy 195

Strategy Marketing Measurement eBook 195

Onclusive

APRIL 8, 2020

There has never been a better opportunity to claim your seat at the table by serving your company as a communications leader during this time of crisis, and providing unique insights that only you have access to. But in order to get the credit you deserve and the resources you need as a PR professional, you have to make one key shift.

Data-Driven PR 195

Data-Driven PR Exercises Measurement Data 195

PR in High Definition

JANUARY 23, 2020

The business case for improving and protecting a reputation cuts across an entire organisation. HR takes an interest as it’s important to be seen as a good employer, whilst it is IT’s job to safeguard the organisation’s assets, including, in some part, its reputation. What is their view on the reputation of the organisation?

Reputation 48

Reputation Handbook Exercises Groups 48

Presspage

MAY 6, 2017

Most communicators expect to have to deal with a crisis situation at some point in their career. Yet predicting how a crisis will rear its ugly head is incredibly difficult. Following the crisis, CSUSM put every member of the crisis team, including the four key members of the PR department through crisis management training workshops.

Crisis 92

Crisis Crisis Management Crisis Communications Training 92

PRSay

JANUARY 9, 2024

As you likely know, traditional media training and crisis training tend to focus on one spokesperson, usually the CEO, who is put through his or her paces in front of a group. The exercises often concentrate on opposites and extremes, such as gesticulating versus keeping your hands in your lap.

Training 102

Training Conference Technology Meeting 102

Deirdre Breakenridge

SEPTEMBER 6, 2016

I remember thinking how wonderful it would be if there was a book that provided not only additional resources on how we can create assignments, exercises, or exercises, but really showed you what you need to know to teach social media. That was a challenge for me as a professor. What should you expect to see in this book?

Social Media 150

Social Media Exercises Media Resources 150

Reputation Antistress by Sergii Bidenko

FEBRUARY 23, 2024

He continues a series of conversations with professionals from various fields of activity about the causes, essence, and consequences of crises - business, reputation, cancel culture, war, etc. When a crisis tries to "eat" a person, they look for something to eat. Do any physical exercise that pleases you.

Energy 52

Energy System Exercises Examples 52

PRSay

AUGUST 8, 2022

Squeezed by competing pressures, “CEOs and other senior leaders need to consider and carefully calculate how to talk about issues that were once seen as unrelated to business performance,” says Christine DiBartolo, FTI’s senior managing director for corporate reputation. Lots of clients do crisis-preparedness planning.

Employee 177

Employee Survey Policies Leadership 177

Sword and the Script

DECEMBER 16, 2021

The exercise is a useful reflection on what’s transpired during the year, and perhaps, gives us an azimuth for the next one. FleishmanHillard Executive Creative Director Dan Margulis had a rather perceptive quote on the findings: “Creativity has always been the way out of crisis…Crisis forced us to act but also freed us to evolve.

Publicity 151

Publicity Survey Pitching Creativity 151

Stephen Waddington

JULY 7, 2020

Agencies that have had a measure of luck, combined with good management have weathered the crisis and are in a good position to scale and grow. Exercise, hospitality, high street retail, travel, tourism, and sport have all been dealt a brutal blow. There is already a renewed focus on environment, society, and governance.

Agency 92

Agency How To Tourism Retail 92

Doctor Spin

APRIL 25, 2023

Managing a crisis communication situation with empathy. As a daily exercise, put yourself in someone else’s shoes and imagine their thoughts, feelings, and experiences. Organizational perception management: A framework to overcome crisis events. Organizational perception management: A framework to overcome crisis events.

Wikipedia 52

Wikipedia eBook Journalism Crisis 52

Shift Communications

JUNE 4, 2015

Or rather, don’t hire a PR firm based solely on a great reputation. They may have even been through an online crisis or two. PR is an exercise in altering someone’s behavior or perception for your own or another’s benefit. How do they track for coverage, competitor moves and potential crisis situations? Seriously, ask.

Reputation 60

Reputation Groups Exercises Energy 60

PR Conversations

OCTOBER 27, 2023

15 years have passed and while some aspects remain surprisingly at the forefront of our conversations of today, others seem to have vaped into the background and therefore taking a second to reflect on them is a valuable exercise. The interaction among publics on the Internet simply makes these multilateral relationships obvious.”

Exercises 70

Exercises Interviews Public Affairs Financial 70

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. What role does social media play in reputation and crisis management today? I like to put my reporter hat back on for a client crisis.

Crisis 0

Crisis Reputation Study Social Media 0