Turn Your Secret Sauce into a PR Asset with these 4 Steps
Flack's Revenge
FEBRUARY 3, 2021
It is not just about fact finding – but teasing out the cool, to help turn a dry story about technology into something really interesting. From there it depends on how relevant the technology is to the company’s goals. Assuming you are willing to share details, they should be woven into the messaging and storytelling.
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