Critical Mention

MARCH 15, 2019

While many of us are recipients of SMS marketing for promotions and discount codes, a great way to connect with your customers is to include your social media links in your texts. Including your social channels builds a lasting relationship by motivating your customers and prospects to become part of your community.

Mobile 109

Mobile Social Media Marketing Media 109

Cision

DECEMBER 28, 2015

That said, Twitter is a social platform that is uniquely positioned for: Customer-initiated social care (customer service). Put resources into fast social care (customer service). Amazon responds to every inquiry and either solves or redirects every social inquiry to an appropriate customer service function.

Twitter 120

Twitter Brand Branding Customer Service 120

PR 20/20

MAY 23, 2017

Ann Handley , author of Everybody Writes , heads up content at ‘Profs. They cover a variety of topics, but have a strong focus on SEO and content marketing.”. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search? No problem, we all start somewhere! Need a mid-day break?

Resources 53

Resources Marketing SEO Engineering 53

Stephen Waddington

DECEMBER 30, 2019

Other disciplines, notably marketing, have encroached on PR practice in areas that lead with paid media, such as influencer marketing and search engine optimisation (SEO). Digital: investment in content and paid social, but cuts in SEO and social listening 8. The #FuturePRoof community goes from strength-to-strength.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

SEPTEMBER 7, 2010

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. Who’s in customer service? I’m not a customer service “professional.&# Regardless, thanks for visiting! Wanna Subscribe? Shall We Tweet?

Social Media 58

Social Media Customer Service Media Tourism 58

wiredPRworks

FEBRUARY 11, 2016

Ensuring your brand tells a story to maintain connections and community. Why customer experience is more important than customer services. 3D MARKETING MAPS: COMPETING AND CONNECTING WITH COMMUNITIES. Design a customer-focused marketing plan that integrates directly to your customer's community.

Training 45

Training LinkedIn Marketing Pinterest 45

Beyond PR

SEPTEMBER 8, 2016

Write about the thing, not the keyword string. SEO can make you a better writer, he said, thanks to search engines’ shift towards targeting topics and not just keyword phrases. Think of how this applies to your customer community and content strategy. It must involve marketing, sales and customer service teams.

Content Marketing 40

Content Marketing Marketing Customer Service Airlines 40

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. 5) Alignment of marketing and customer success. Technical SEO will become more of a price-based commodity as opposed to an ongoing partnership.

Social Media 91

Social Media Marketing Media Creativity 91

Waxing UnLyrical

SEPTEMBER 28, 2010

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Wanna Subscribe?

Social Media 61

Social Media Media Crisis Energy 61

Waxing UnLyrical

SEPTEMBER 27, 2010

I was just pissed off and decided to write about it. But as with any writing project, it’s better to write about what you know. I know first hand about AT&T’s dreadful wireless service and worst-in-class customer service, so it seemed like a good fit. Noooo… I’m no guru.

Wireless 74

Wireless Twitter Writing Measurement 74

Waxing UnLyrical

AUGUST 25, 2010

Their customer service is also pretty good; when it wasn’t working for me, I emailed them and got a reply almost immediately from their CEO. Evernote I still like and use Delicious to bookmark stuff I come across on the Interwebs, but I find myself increasingly using Evernote because of the little notes I can write to myself.

Tools 100

Tools Google Twitter Facebook 100