PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

Communications 120

Communications Case Study Training Reputation 120

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. Do we have access to your senior leadership?

Leadership 105

Leadership SEO Measurement Reputation 105

Stephen Waddington

MAY 4, 2021

The crisis has accelerated many of the changes already underway in media, public engagement, and organisational communication, such as the role of communication as a strategic management function and a more human approach to communication by CEOs and management teams.

Publicity 197

Publicity Government Corporate Financial 197

ImPRessions - Crenshaw Communications

APRIL 3, 2018

Jerry McGuire (1996) – Reputation Management. His bad reputation prevented him from getting paid well and being able to support his family. In the end, Tidwell’s best reputation move turns out to be on the playing field, where he works harder, plays better, and talks less –all with the cameras rolling.

Tools 170

Tools Government Crisis Public Affairs 170

Landis PR

MARCH 6, 2023

This includes clarifying and listing your business and strategic communications goals, determining your monthly budget, and having a clear view on major upcoming marketing initiatives. Finding the right agency is more than hearing great ideas and understanding reputations. Presentation over zoom? In-person meeting?

Agency 52

Agency Public Affairs Case Study Crisis Communications 52

Communications Conversations

AUGUST 8, 2019

Are we starting to see the phasing out of **holes in communications leadership positions? Not qualities that define great leadership. Let’s just look at a few people who have seen success of late, and who are climbing the leadership ladder in communications here in Minneapolis/St. And, it’s paying off.

Public Affairs 68

Public Affairs Leadership Reputation Sports 68

PR Conversations

DECEMBER 19, 2014

One of the most enjoyable hybrid academic-practitioner experiences I have had this year has been as course leader of the PR Academy Digital Communications Certificate course. Increasingly I note how communications practitioners are connected on a constant basis through their mobile devices.

Social Media 90

Social Media Trends Communications Crisis Management 90

Stuart Bruce

MARCH 8, 2017

As well as ‘strategic management’ (77%) the other top skills sought when recruiting senior candidates for public relations roles are leadership and management (82%) and knowledge of current affairs and industry trends (73%). Also on the up by six points is public affairs and lobbying.

Publicity 134

Publicity Analysis Public Affairs Measurement 134

PRSay

AUGUST 14, 2019

As corporate vice president of communications at Microsoft , Frank X. Shaw oversees the narrative and reputation of one of America’s most ubiquitous companies. . I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. We ran a base newspaper. There was a radio station.

Internal 67

Internal International Conference Public Affairs 67

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. On rebuilding Boeing’s reputation: I don’t want to talk too much about it until the MAX is safely flying again.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

PRSay

OCTOBER 12, 2016

In today’s digitally-fueled world, the tiny spark of a crisis can erupt into a massive fire overnight, leaving a corporate brand and reputation in a heap of smoldering ashes. In an interview with the New York Times , Hans-Gerd Bode, Volkswagen’s communications chief described the crisis as a “tsunami.”

Big Data 60

Big Data Crisis Communications Data Crisis 60

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Work out what that is - the value that you will bring - and pitch it! Mita Dhullipala.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

PRSay

SEPTEMBER 22, 2017

Please join the discussion through blog posts, webinars and Twitter Chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. Our industry’s reputation depends on it.

Ethics 93

Ethics Public Affairs Reputation Education 93

Ethical Voices

JULY 24, 2023

At the heart of it, I am a communicator and an advocate. I had an amazing decade there in a number of different careers leading research for North America, Public Affairs in the Washington Office for Ketchum. Throughout my career, the common threads that have pulled through it are being a communicator and an advocate.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. How is public relations defined? What are some examples of public relations?

Interviews 99

Interviews Publicity Technology Social Media 99

Solo PR Pro

NOVEMBER 17, 2015

An independent communications consultant’s work is never done when it comes to new business activity and generating new leads. And one of the main roots of business development is relationship building, which is formed through familiarity, reputation, credibility and thought leadership. What did you hope to gain?

Creativity 40

Creativity Public Affairs Policies Survey 40

Communications Conversations

MAY 30, 2018

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). Communication with my husband.

Apparel 106

Apparel Public Affairs Training Corporate 106

NewsWhip

APRIL 14, 2021

P&I is built to look forwards and back, integrating a reputation risk group with analytics, and measurement and evaluation. You’ve got a master’s in Journalism, a PhD in Communications with an emphasis on both Data Analysis and concentration in Risk. And then we also have reputational risk. Kate: Absolutely.

Analytics 78

Analytics Data Crisis Reputation 78

Flatiron Communications

NOVEMBER 28, 2018

Rather than come clean quickly with the facts as they knew them when they knew them, The Times alleges that Facebook’s leadership purposely misled the public (and its own board) in an effort to downplay the depth of the Russian breach of its global social influence platform. disregarded the core tenets of crisis PR.

Facebook 44

Facebook Public Affairs Crisis Crisis Management 44

Landis PR

DECEMBER 4, 2023

The inherent value in thought leadership and real, human-anchored perspectives is that they give your brand a distinct, competitive edge by ultimately building brand authority and credibility. Can you imagine if we no longer tapped into this powerful network of human knowledge?

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Landis PR

JANUARY 16, 2024

Listeners of this podcast series can actually experience that diversity through the episodes featuring members from around the globe, and you can hear the nuance of their insights into PR and marketing communication in their different markets.

Agency 59

Agency Internal International Meeting 59

PR Conversations

MAY 1, 2017

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. It may be that practitioners highlight the issue during planning discussions, engage with HR or their leadership team. And that’s just managing the process.

Crisis 63

Crisis Crisis Management Leadership Training 63

PR Conversations

MAY 9, 2017

Next, it was internal communications, and I loved that area, too. Excellent communication is key to our profession, and good writers always attract my attention, as well as help me strive to improve my own writing. Which real, historical or fictional person or brand would you like to give a reputation makeover? Speech writing.

Energy 53

Energy Measurement Internal International 53