Sword and the Script

NOVEMBER 8, 2016

So said Simms Jenkins speaking on a panel in Atlanta hosted by the team from the Oracle Marketing Cloud. Our trades, our blogs, our internal strategy memos – have all devolved to tools, tips and techniques to drive a quick bump in whatever KPI is currently in fashion. Social media is making marketing lazy.

Strategy 116

Strategy Crisis Marketing B2B 116

Stephen Waddington

MAY 9, 2017

I’m joining a panel to speak about fake news at the CIPR East Anglia conference in Cambridge on 23 May while Sarah on the topic at the House of Commons in London on 13 July. There are tips for media and public relations students seeking help from practitioners during dissertation season. UK General Election. Student support.

Ethics 108

Ethics Conference Advertising Advertising 108

Reputation Us

APRIL 18, 2017

Many blogs focus on media relations through the lens of news releases. There’s another powerful tool in the PR toolbox — Thought Leadership. I’ll skip the dictionary definition that often opens a blog post and put it bluntly. Here are three quick tips to get your thought leadership marketing in motion.

Leadership 83

Leadership Print Training Radio 83

ImPRessions - Crenshaw Communications

APRIL 27, 2017

Commenting on blogs helps define your brand, and when done well, attract visitors to your site. Add this to a revised brand plan, with an achievable goal – say becoming a community member of the top five blogs in your industry. Step up your speaking game. Invest in trade or business PR to tell your story to the press.

Brand 149

Brand Branding Healthcare B2C 149

Solo PR Pro

MARCH 2, 2021

Last month, Josh Greene , author of “Wikipedia for Business 2021: The Rules & Latest Developments that Businesses & Communicators Need to Know to Succeed,” shared his insights on the ins and outs of Wikipedia in a webinar moderated by Solo PR Pro President, Karen Swim. Using PR best practices to navigate Wikipedia.

Wikipedia 97

Wikipedia Resources Pitching Media Relations 97

ImPRessions - Crenshaw Communications

MAY 3, 2017

The timing also provides a good opportunity to review the kinds of traits that create award-winning PR teams. Cultivating Habits of Highly Successful PR People. The following illustrate some habits to help any PR team excel at their jobs. And exposure to eager PR students helps fill the new hire or intern pipeline.

Writing 149

Writing Education Pinterest Creativity 149

PRSay

OCTOBER 14, 2016

Editor’s Note: Anne Green is presenting Why “Partnership Relations” Is the New PR at the PRSA 2016 International Conference on Sunday, Oct. PR-driven partnerships take a different approach. PR-driven partnerships take a different approach. As PR leaders, make sure you are ready to let go when the time is right.

Real Estate 60

Real Estate Leadership Conference Construction 60

Shift Communications

MARCH 10, 2016

Keeping that in mind, here are some tips for PR professionals heading to SXSW this week: Clearly define goals and messaging early on: Set your client up for success from the beginning by clearly defining goals and key messages. Get the most out of networking opportunities: Is your client speaking on a panel? Julie Frey.

How To 60

How To Film Conference Guidelines 60

5W PR

AUGUST 31, 2017

At CONNECT, I had the opportunity to host a PR 101 panel alongside top tier editors from Allure, WWD, Racked and Well + Good – providing key insights and tips for entrepreneurs looking to achieve awareness via media relations. The first day, CONNECT INDIE, was held on Aug.

Trade Shows 68

Trade Shows Trends Consumer Energy 68

Waxing UnLyrical

MAY 18, 2015

Building thought leadership is one of the primary reasons companies engage in PR, so that’s our editorial theme this month (in case you hadn’t noticed). 6 Tips for Building Thought Leadership into Your Marketing Plan. But who exactly are “thought leaders” and why is this so important? ” 4.

Leadership 40

Leadership Insurance Insurance Community 40

Shift Communications

MARCH 3, 2016

The collaborative and inspirational panels, campaigns and company launches we have come to equivocate with SXSW are the brain children of the brightest minds in tech. To kick off SHIFT’s inaugural SHIFTxSW blog series, we chatted with the instrumental Austin-native who set the Live Music Capital of the World on a path to tech domination.

Interviews 60

Interviews Conference Creativity Community 60

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Stay tuned for posts 2 – 5, which will look further into some of the tools, tactics, and strategies that innovative PR professionals are using today. It’s clear that thinking outside the box in PR is a requirement for today’s PR professionals who want to stay competitive.

Creativity 100

Creativity Pitching Writing Conference 100

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. However, while I was very used to doing things a particular way during my time as a Digital PR, one thing that I’ve realised is that there are so many great methods you can utilise to achieve positive results by learning from others.

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Digital PR Tools Pitching Film 161

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? I don’t know if we PR pros have a faulty gene or what, but we make it so easy for other professionals to beat up on us.

Pitching 111

Pitching Facebook Interviews Twitter 111

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2017

We’re interested to see who’s getting the worst of a PR backlash, or who comes out looking great. Here are some tips: Get professional help. PR, that is. Seek out opportunities to speak at appropriate conferences and events and merchandise efforts to continue to spread your message.

Interviews 120

Interviews Conference Exercises Media Training 120

Buzzstream

NOVEMBER 10, 2020

Pitches can make or break a PR campaign. Instead, begin with this vital tip: 1. This may seem like the most straightforward and pointless thing to mention, but even the most experienced PRs get this wrong. . To access it when conducting outreach: Go to Projects on the left panel. It’s as simple as that.

Pitching 164

Pitching Writing Digital PR How To 164

MaccaPR

MAY 24, 2017

Below are tips from Star Tribune columnist John Rash, the Padilla agency’s senior director Tracy Carlson, and i.e. network founder and former KARE-TV anchor Rick Kupchella. Read on for tips to prepare your PR and marketing campaigns for the new reality of fake news. What Is Fake News? Leverage – Use a variety of channels (e.g.

Marketing 63

Marketing Social Media Report Employee 63

Remote PR Jobs

SEPTEMBER 25, 2023

Our PR firm just doesn’t ‘get’ our message.” “We That’s largely because both people who work in the media and the PR industry as a whole sort of like to keep it that way, in spite of the fact that they also like to complain about how no one else gets it. Here’s a peek behind the curtain. Journalists are biased.” “Our

Print 100

Print Media Pitching Writing 100