5W PR

DECEMBER 14, 2022

The main key to the success of all public relations and social media strategies is for companies to constantly strive to meet the needs of their audiences. That means the right social media strategy will keep in mind that all of the social media accounts that the company operates are going to be updated regularly.

Social Media 88

Social Media Strategy Publicity Media 88

Onclusive

SEPTEMBER 16, 2021

Welcome back to our blog series about earned media strategy and measurement! This week, we’re concluding the series with an overview of how to measure earned media success and optimize your strategy using these data and insights. The shift toward qualitative vs. quantitative metrics.

Strategy 397

Strategy Measurement Data Analysis 397

Konnect Agency

AUGUST 10, 2022

A solid thought leadership content strategy is more than just writing a few articles, it’s about connection and providing value to your audience through various mediums and efforts. Why is social media a key part of your thought leadership strategy and how a social media agency can help.

Leadership 98

Leadership Social Media Agency Strategy 98

Onclusive

JUNE 24, 2020

In our last blog , we shared some insights on consumer behavior with the media. Research shows that both paid and traditional media are becoming less trusted, and therefore less effective, owned media has become a critical cornerstone of the marketing mix. Owned media strategies are no exception.

Strategy 418

Strategy Media Advertising Advertising 418

Contently - Strategy

MAY 11, 2024

As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses. What’s more, local search can be a great equalizer.

Local 97

Local SEO Strategy How To 97

5W PR

APRIL 29, 2024

The conventional PR tactics of press releases and carefully chosen media placements have been jazzed up by the lively beat of social media. More than just press releases While PR pros used to focus on crafting the perfect press release, social media has opened up a whole new world.

B2B 78

B2B Social Media Media Community 78

Cision

FEBRUARY 9, 2021

See how five companies successfully and creatively use social media in their PR strategies.

Social Media 369

Social Media Media Brand Branding 369

Onclusive

AUGUST 10, 2021

Welcome back to our blog series about earned media strategy and measurement! Creating content that moves the needle requires a sound strategy—a roadmap for making sure your communication efforts are efficient and effective—rooted in business and communications goals that you’ve set above. Elizabeth Barrett.

Strategy 418

Strategy Survey Automotive Data 418

PR in High Definition

APRIL 30, 2024

Social media has become an indispensable tool for companies seeking to communicate with their audience. However, the power of social media hosts a new set of challenges, particularly for the spokespeople tasked with representing their companies online. It can be a minefield! And let’s not forget about engagement.

Social Media 71

Social Media Media Reputation LinkedIn 71

Prohibition

AUGUST 4, 2023

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience.

Social Media 118

Social Media Video Marketing Media 118

The Hoyt Organization

APRIL 23, 2024

With so many organizations competing for attention and donations, it’s crucial for your nonprofit organization to have an effective PR strategy in place. With a robust PR strategy, your nonprofit can easily differentiate its messaging from the competition, and garner support from the community. In the US alone, there are over 1.8

Strategy 102

Strategy Nonprofit Social Media Leadership 102

Onclusive

JUNE 23, 2022

This week, we’re continuing with our June blog series on Measuring Up To Marketing: How PR Fits Into The Mix. Align with marketing strategies and dashboards. Strategy: Any strategy should be rooted in clear goals, so make sure both PR and marketing go through the objective-setting exercise first. Working with marketing.

Strategy 195

Strategy Marketing Measurement eBook 195

Prohibition

SEPTEMBER 3, 2023

Another month, another blog all about the ads information you need to know. Meta gives advertisers access to influencer’s activity Meta’s Ad Library is a powerful tool that allows advertisers to look at what other brands and competitors are doing from a paid social perspective. Get in contact today to find out how we could help you.

Advertising 116

Advertising Advertising Social Media SMB 116

5W PR

JANUARY 26, 2024

How Influencer Relationships Strengthen Your Social Media Presence In the dynamic landscape of digital marketing, influencer relationships, and influencer relationship management have emerged as powerful tools for strengthening a brand’s social media presence.

Social Media 78

Social Media Media Storytelling Creativity 78

5W PR

MAY 17, 2024

Dominating social media Outdoor enthusiasts often find their digital playground on platforms like Instagram. Adventure-based content marketing Creating captivating content through blog posts, articles, or videos can convey a sense of adventure. These platforms offer the ideal space to display the brand through engaging content.

Strategy 78

Strategy Brand Branding Travel 78

5W PR

OCTOBER 10, 2023

In today’s digital age, social media has become an integral part of our daily lives. Why is social media so attractive to consumers? Social media platforms have captured the hearts and minds of billions of people worldwide. Social media provides a sense of connection and community.

Social Media 88

Social Media Consumer Media Crisis Management 88

Prohibition

APRIL 3, 2024

Advertising comes in many different shapes and sizes and the traditional methods have their benefits, but so does paid social media advertisements. Here we are going to take a look at the differences between the two and pick out the benefits that social media marketing has over those traditional methods.

Social Media 62

Social Media Advertising Advertising Marketing 62

Prohibition

MAY 10, 2023

User generated content (UGC) has become a critical component of social media marketing in recent years. Here we’ll explore what user generated content is, how it can benefit your social media strategy, and some best practices for incorporating it into your marketing efforts. What is user generated content?

Social Media 62

Social Media Strategy Media B2C 62

Communications Conversations

OCTOBER 28, 2022

Corporate blogging has never been bigger. According to the annual University of Massachusetts study of how Fortune 500 companies are using social media, a whopping 77% of companies are using a corporate blog. Look through the Fortune 500 companies and their blogs–you’ll definitely see this pattern.

Blogging 109

Blogging Corporate Survey Interviews 109

Agility PR Solutions

APRIL 8, 2021

Your B2B public relations, for example, might include media relations and press releases along with blogging and web content. The post The vital role of social media in your timeshare PR strategy appeared first on Agility PR Solutions. If you’re appealing directly […].

Social Media 90

Social Media Strategy Media B2B 90

Shift Communications

APRIL 13, 2022

The importance of social media. Brands today are built on social. So, it’s due strategy and resources that match the level of importance consumers pay it. In our new blog series, our social specialists analyzed what’s working (and not) on the primary social networks. What hasn’t?

LinkedIn 78

LinkedIn Social Media Twitter Trends 78

Ronn Torossian

JULY 2, 2018

Social media is everywhere, giving companies a new way to connect with their target audience. Of course, as valuable as social media can be in the right circumstances, it also adds a certain level of uncertainty to a crisis communication strategy.

Crisis Communications 186

Crisis Communications Social Media Crisis Communications 186

Prohibition

MARCH 21, 2024

Social media analysis and trend identification is an important aspect to any social media strategy. The insight obtained is fundamental in maximising social media results and with the help of AI, social media teams can gather details and process large amounts of data efficiently.

Social Media 62

Social Media Trends Analysis Media 62

Shift Communications

MAY 10, 2022

Brands today are built on social, but social media marketing has never been more cut-throat. In our new blog series, we talk what’s working (and not) across key social channels. In our new blog series, we talk what’s working (and not) across key social channels. TikTok marketing strategy.

Pinterest 78

Pinterest YouTube Social Media Trends 78

5W PR

JANUARY 26, 2023

Social media metrics are essential for companies to track as they help businesses understand the performance of their social media efforts. Each social media platform has metrics that show the engagement rate, which is a sum of a variety of smaller audience engagements, including things like likes, shares, or comments.

Social Media 88

Social Media Media Company Agency 88

5W PR

MAY 14, 2024

These appealing animals, alongside their human caregivers, are storming social media platforms, captivating viewers with their captivating antics and visible zest for life. Scour social media platforms Instagram, YouTube, and TikTok are filled with capable pet content creators.

Strategy 78

Strategy YouTube Instagram Advertising 78

Ronn Torossian

APRIL 22, 2019

Managing social media takes a strong strategy — and so […]. The post What Materials Do You Need to Launch Your Brand’s Social Media? appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Social Media 170

Social Media Media Facebook Strategy 170

5W PR

APRIL 3, 2023

Social media engagement is an essential part of any brand’s marketing strategy. Increasing social media engagement can be challenging due to the competition for attention among brands and oversaturated social media feeds. Social media has become an essential part of consumers’ lives.

Social Media 97

Social Media Media Instagram Strategy 97

Cision

JULY 21, 2015

While each component of your marketing strategy (email, PR, social media, blogs) should bring you results, it’s often better when two or more components work together. Take blogging and social media. Here’s how you can boost your blog’s traffic with a few social media tricks.

Social Media 120

Social Media Blogging Media LinkedIn 120

Flack's Revenge

DECEMBER 4, 2018

If social media were a brand, it’s one that I think most would agree has been tarnished. And it’s not just about Facebook or even social media. Are the waters safe for social media marketing? Defending your Social Influence. Trust in social media and journalism are at an all-time low.

Social Media 174

Social Media Marketing Media Facebook 174

Onclusive

JUNE 17, 2020

With circumstances spinning out of control in today’s uncertain business and economic climate, companies are adjusting their marketing strategies to focus on the things they can control. Given the increased emphasis on controlling the narrative, it’s no surprise that companies are turning toward owned media options more than ever before.

Strategy 273

Strategy Media Television Content Marketing 273

Critical Mention

OCTOBER 18, 2019

You may have heard the controversy among media professionals about whether or not social media affects search engine optimization. More specifically, encouraging link shares should be the ultimate social media strategy that organizations use to boost SEO. Optimize Your Social Media Pages.

SEO 80

SEO Social Media Strategy Media 80

Prohibition

FEBRUARY 13, 2024

Looking for the latest social media updates? Check out the changes that will impact your Q1 strategy below. TikTok’s silent fallout TikTok, known for its ‘sound always on’ strategy, is facing a silent setback. This dispute implies a potential shift in content creation strategies for TikTok marketers.

Instagram 62

Instagram LinkedIn Social Media Media 62

5W PR

MARCH 26, 2024

Content marketing Complement the PR efforts with a strong content marketing strategy. Craft informative blog posts, white papers, and even video content that delve into the technical aspects of the solutions while keeping things engaging and informative. Crisis communication plan Be ready for the unexpected.

B2B 78

B2B Strategy Communications Case Study 78

ReimaginePR

JUNE 15, 2020

Now that we’re neck-deep into the age of social media, having a website isn’t even enough anymore. Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. But first: What Exactly is Social Media Marketing? Think about it: more than 4.5

Social Media 177

Social Media Brand Branding Marketing 177

Cision

DECEMBER 1, 2015

How’s your social media strategy looking? You probably schedule your social updates without really looking at all of your updates as a whole. You probably schedule your social updates without really looking at all of your updates as a whole. Maximize your efforts by implementing social listening!

Social Media 120

Social Media Strategy Media Customer Service 120

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

We associate social media platforms with splashy consumer campaigns, but social is increasingly important in B2B public relations. According to an IDC study , 75% of B2B buyers and 84% of C-level/vice president executives use social media to make purchasing decisions. Journalists use social media, too.

B2B 170

B2B Social Media Media Education 170