PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. We are “watching” television so we need to “see” what you are talking about. TV should be visual.

Pitching 130

Pitching Television Trends YouTube 130

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2017

We’re talking about long-form thought pieces, well-written blogs posts, and newsletters designed for particular verticals. There is more to appreciate about LeCarre – -although he is in his 80s, listen to this recent interview he gave, which should help any executive preparing for an upcoming appearance.

Television 189

Television Film Creativity Writing 189

Cision

AUGUST 16, 2016

Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. In this interview, Erik discusses moving from one media world to the next. You recently transitioned from your role in television news to PR. I could write a book on this topic.

Television 120

Television Pitching Journalism Interviews 120

Deirdre Breakenridge

NOVEMBER 8, 2015

As part of an effort to get smaller blogs to write about the film, I contacted blog owner, Jamie Bullock, of Project:Women and told her about the film. I suggested she post a story that we would write, to not only help the film – but to help her add valuable content to her blog about women going after their dreams.

Film 150

Film Social Media Video Writing 150

5W PR

AUGUST 19, 2019

In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television. PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. With the advent of the internet age, there seem almost infinite avenues to promote a business.

Digital PR 76

Digital PR Print Construction Television 76

Cision

JULY 26, 2016

In this interview, David discusses the importance of good writing skills, how technology has transformed the industry and how to stand out in today’s crowded marketplace. When I worked in television (at KPIX TV, the CBS affiliate in San Francisco), the station had one fax machine. First and foremost, learn how to write.

Writing 120

Writing Engineering Journalism Analytics 120

Deirdre Breakenridge

MARCH 25, 2015

As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. You may have a very distinct idea of what you want to write about as a guest contributor to my blog, or perhaps what your executive might want to talk about on Women Worldwide.

Pitching 150

Pitching Radio Newspapers Print 150

ReimaginePR

MAY 30, 2015

And I receive them from organizations hoping for coverage in our blog. Interviews – Q & A on video. Television shows cut to a new angle on average every 3 seconds or so. This is shot as if done by a television station. I get to sit on both sides of the media kit divide. I develop them for clients. Even radio.

Media 120

Media Television Video Print 120

Stephen Waddington

MARCH 17, 2021

Three years ago I published an anonymous blog from a senior practitioner about the gap between his organisation’s policy on mental health and the reality of its culture. I don’t usually normally post anonymous blogs but it was an important story. That makes Karl Connor’s Sellafield story exceptional. Karl Connor. I liked it.

Storytelling 147

Storytelling Local Case Study Television 147

Prohibition

JANUARY 30, 2019

Of course, writing press releases and pitching stories to media outlets is an important part of any PR role. As he describes: “You may be writing press stories and articles, or creating content for blogs and social media. What does a job in PR involve? However, this is not limited to just press releases.

Pitching 54

Pitching Media Film Enterprise 54

Critical Mention

JULY 28, 2018

Now starring in a dark comedy as barely-functioning alcoholic baseball announcer Jim Brockmire on IFC, we had the chance to get his insight into generating compelling content, the creative process behind Brockmire and his insider knowledge on the golden age of modern television. TV producer] Joel Church-Cooper writes it.

Film 113

Film Television Creativity Google 113

Prohibition

JANUARY 30, 2019

Of course, writing press releases and pitching stories to media outlets is an important part of any PR role. As he describes: “You may be writing press stories and articles, or creating content for blogs and social media. What does a job in PR involve? However, this is not limited to just press releases.

Pitching 48

Pitching Media Film Enterprise 48

PR for Anyone

JULY 21, 2022

You’ve got two weeks until August so pitch away… There are tons of videos on my YouTube channel HERE or read the posts on my blog HERE You’ll see how easy it is to land in the media IF you follow a process that I have already created for you. PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE.

Pitching 130

Pitching Media YouTube Video 130

Cision

MAY 21, 2015

Now, plug in those headphones because it’s time to learn together about online business, entrepreneurship, internet marketing, audience building, passive income, blogging, list building, virtual assistants, startups, search engine optimization, email marketing and so much more. 10) Amy Porterfield. Online Marketing Made Easy. 17) Mitch Joel.

Social Media 120

Social Media Marketing Pinterest Media 120

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. Media mentions happen anytime your business, product or employee is mentioned in newspapers, magazines, online articles, blogs, TV shows, radio programs, podcasts or social media platforms.

Media 52

Media Analytics Radio Google 52

Sword and the Script

NOVEMBER 29, 2016

After several unsuccessful attempts, I re-worked my pitch into a blog post and published it on the company blog. In broadcast television, you had three choices – ABC, CBS or NBC. Today, are many more options both on the television – and on the web. Re-write white papers as long form contributed articles.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

PR Insiders

APRIL 13, 2021

It won’t be trying to learn about your industry on your dollar, and it will already have relationships with relevant publications, blogs, and TV and radio shows. So in addition to the monthly retainer, you can expect to be billed for materials they write for the press, or time spent on research, phone charges, copying, postage, etc.

Radio 78

Radio How To Public Affairs Print 78

MaccaPR

MAY 23, 2018

I had the privilege of attending the 2018 PR Bootcamp: Media Relations Conference hosted by New Product Events in New York City, where we heard editors and producers of major consumer-facing publications and television shows reveal how PR professionals should (and should never) approach them with stories. Consider the Medium.

Pitching 82

Pitching Print Journalism Local 82

Sword and the Script

MARCH 3, 2020

the co-founder and chief data scientist at Signal AI, in a separate, but a clearly related, blog post. TVEyes has traditionally focused on television broadcast monitoring, as its brand name suggests. 7) Picks from the PR trades and vendor blogs. 2) SocialChorus has new integrations to Microsoft for internal comms.

Pitching 78

Pitching Instagram Survey Data 78

David PR Group

JANUARY 21, 2016

A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR , and one area I promised to revisit is known as newsjacking. This mandate should give select frontline staff the freedom and flexibility to write a blog post or send a media alert when the time is right.

Television 40

Television Corporate Infographics Radio 40

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. ” We’re delighted you also waded into our blog’s territory to opine. At the Arthur W.

Reputation 52

Reputation Social Media Internal International 52

Beyond PR

AUGUST 23, 2016

An SMT can be an ideal way to secure editorially placed media for your campaign and start building broadcast buzz,” writes Stephanie Rittenhouse, Manager, Media Relations at MultiVu, in Beyond Broadcast: Extending the Reach of Your Media Tour & Maximizing Results.

Marketing 40

Marketing Media Radio Local 40

Stephen Waddington

DECEMBER 5, 2018

There shouldn’t be a barrier between the press office and the digital team - media relations people should be running blogs and engaging with journalists via social forms of media such as Twitter,” said Alex Singleton, author of The PR Masterclass. Transatlantic television became possible. Not much has changed.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

NOVEMBER 26, 2016

As with every week, below are three exceptional articles, reports or blog posts, that I’ve vetted and recommend for further reading. The Marketplace interview was based on the article titled You Can Blame Soda Brands for the Rise of Product Placement in Entertainment by Kevin Lincoln and Charles Bramesco.

Brand 60

Brand Branding Content Marketing Film 60

Beyond PR

SEPTEMBER 6, 2016

Although most of us were introduced to Hamill as the young Jedi Master, his career reaches far beyond the Star Wars universe to television, Broadway, video games, comic books, audio books and more. His Trickster on the 1990s television series The Flash turned him into a fan favorite that he recently reprised in the CW’s hit adaptation.

Marketing 40

Marketing Content Marketing Television Storytelling 40

Waxing UnLyrical

NOVEMBER 25, 2010

He spent Thanksgiving with the television, a frozen meal and a card table. the Macy’s Thanksgiving Parade became a familiar sight on television (no football for me, thank you very much). I spent the entire holiday glued to my laptop and the television (once the U.S. In 2003, when we made the big move from California to D.C.,

Hotels 89

Hotels Television Twitter Facebook 89

PRSay

AUGUST 12, 2016

First off, thank you so much for having me on the blog for a Q&A. The process of emailing a press release to a reporter/editor, following up via phone to pitch your story, offering a spokesperson interview, coordinating that conversation, followed by the story ultimately appearing in print is long gone.

Storytelling 60

Storytelling Social Media Sports Strategy 60

PR Conversations

AUGUST 7, 2014

This year—partly thanks to the refrigerators that sent out their own spam emails, television sets sending unauthorised data into the cloud and smart LED bulbs leaking passwords as well as light—the conversation around wearable and connected devices has gained some traction. “Who would want to do that?” Yet here we are.

Publicity 87

Publicity Ethics Technology Government 87

Waxing UnLyrical

JANUARY 4, 2011

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. All this via one bare-bones blog and a Facebook group. Oh, one other thing: my blog = my sandbox. Image: Gaurovonomics via Flickr, CC 2.0

Social Media 78

Social Media Web Media Measurement 78

The Stalwart Blog

APRIL 26, 2020

There’s a ton of content, past video information, and interviews so you can kind of pick through it and figure out what’s important to you. Maybe it’s a poor customer service call that somebody threatened to go on their blog or talk about them on Instagram. I do video blogs all the time, and I know you do this.

Crisis 78

Crisis Local Facebook Social Media 78

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. Depending on your business, this might mean writing in-depth articles that show you’re an authority in your niche. For example, you might put up a recipe for “Town’s Best Barbecue Sauce” on your blog. Closing, Your Name].

Publicity 63

Publicity Small Business Advertising Advertising 63

Stuart Bruce

OCTOBER 30, 2014

In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies. When Tom Foremski quit the Financial Times he was the first big mainstream media journalist to start making a living from a blog. But to publish quality content.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Bad Pitch Blog

APRIL 2, 2006

Simply write about The Amazing ARM Story and place it your publication. And that’s not all… Turn your versatile Amazing ARM Story into a poll, a feature magazine article, or a trend story with an interview. Entertainment Television, The Learning Channel and The Weather Channel. The Power Base (Victor N. Grillo, Jr.

Television 40

Television Advertising Advertising Corporate 40