Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events. Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc.

Video 109

Video Marketing SEO Social Media 109

Burrelles Fresh Ideas

APRIL 16, 2024

Whether through guest blogging, social media promotion, or co-created content, influencers can help B2B brands reach new markets and engage with niche audiences that may have otherwise been inaccessible. Content Authenticity Statement: 95% of this blog article was human-generated. We can help!

B2B 94

B2B Marketing Measurement Social Media 94

Critical Mention

SEPTEMBER 13, 2018

With continuous advancements in technology, increasing emphasis on analytics and increasing competition, PR pros need to hone their skills to keep themselves up-to-date. As technology advances, we fear that robots will eventually render some jobs obsolete, including PR. SCHEDULE A DEMO. Selling PR’s value. Influencer marketing.

Technology 73

Technology Print YouTube Financial 73

Critical Mention

FEBRUARY 5, 2019

Knowing what trends are going on in your industry allows you to keep up with the latest in marketing strategies and technology. All-in-one platforms like Critical Mention allow you to get instant updates for the trending topics that matter to your industry on TV, radio, online news, print, licensed content and social media.

Trends 61

Trends Viral Analysis Crisis 61

Critical Mention

JANUARY 30, 2019

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. SCHEDULE A DEMO. Every solution has its own unique value proposition and feature set, and wading through the vetting process is often complicated. Robust analytics and reporting.

How To 60

How To Media Analytics Television 60

5W PR

MAY 16, 2017

With a huge group of 5W’s Home and Houseware PR clients exhibiting in every corner of the show, EVP Dara Busch and I navigated every pavilion and left no snack uneaten, or demo unwatched. After scouring all corners of McCormick place, one thing was clear – technology and design reigned supreme during this year’s product showcase.

Internal 68

Internal International Print Skype 68

Critical Mention

AUGUST 5, 2018

She is also the lead blogger at Spin Sucks , a PR and marketing blog that specializes in professional development, co-author of Marketing In the Round and co-host of Inside PR , a weekly podcast about social media and communications. SCHEDULE A DEMO. If you want breaking industry news instantaneously, he’s the one to follow.

Twitter 77

Twitter Radio Social Media Print 77

Critical Mention

SEPTEMBER 21, 2018

Integrating both print and digital marketing into is critical to your modern PR campaigns. With a background working for high-profile clients in the financial, hospitality and technology industries, she’s excited to bring her experience to Critical Mention. SCHEDULE A DEMO. The post Does Direct Mail Really Work for Millennials?

Advertising 84

Advertising Advertising Privacy Analytics 84

OnePitch

MAY 12, 2022

His career has spanned the intersection of business, technology, and communications. What are the benefits of a broadcast placement rather than a digital/print one? Having a demo tape to show how compelling a speaker you are will put you above the rest when they are choosing to book for an upcoming segment. Video is powerful.

Strategy 52

Strategy Interviews Pitching Energy 52

Beyond PR

MARCH 6, 2018

Now imagine what that number would be if it were not for the 600+ million devices that are equipped with ad-blocking technology. Content that is authentic, accessible and relevant has the power to shape our behavior — whether it’s making a purchase, supporting a cause, or requesting a demo. 100, 500, maybe 1,000? percent close rate.

Strategy 67

Strategy How To B2C Content Marketing 67

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. TrendKite has become the primary technology for the Cision media monitoring capability.

Marketing 63

Marketing Pitching Corporate Tools 63

Frederik Vincx

DECEMBER 11, 2015

Invest in automation and technology. Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). Long form blog posts? Read more about FINN’s journey to becoming a lean PR agency in founder Raf Weverbergh’s 3-part blog post. Writing a blog post? For example: writing a blog post.

How To 60

How To Software System Employee 60

Contently - Strategy

OCTOBER 15, 2021

Lately, innovative marketing teams have been thinking beyond the standard blog post. If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. On Google, there are 260 million search results for “b2b technology.” Great content marketing has the power to do that.

B2B 85

B2B Content Marketing Trends Marketing 85