Contently - Strategy

NOVEMBER 3, 2021

” Let’s take a look at why marketing writers and editors should take fact-checking seriously—and how they can do so without spending all day, every day looking up stats and references. Some are obvious, like making sure I’m spelling names right and getting sources’ pronouns correct.

Content Marketing 120

Content Marketing Marketing Viral Study 120

Presspage

JULY 25, 2018

You’d love to get that major publication or TV network to cover your event, embed your video or quote your chief executive in an economic forecast story. The last thing you want is for reporters to delete your press release the moment the email notification pops up on their screens. How to stand out?

Wikipedia 103

Wikipedia Writing Video Report 103

Doctor Spin

NOVEMBER 17, 2023

In Wikipedia. As a PR adviser, I rely heavily on mental models. Charlie Munger, the esteemed Vice Chairman of Berkshire Hathaway and long-time collaborator of Warren Buffett, is renowned for his sharp intellect and profound wisdom in investing and business strategy. 1 Charlie Munger. 2023, October 29).

How To 52

How To eBook Wikipedia Viral 52

Burrelles Fresh Ideas

JUNE 27, 2023

Press releases, news releases, media advisories, media statements and the like are still important in 2023 for myriad reasons, which we’ll cover in this blog post. First, let’s talk briefly about how the press release has evolved since its inception — specifically over the past couple of decades. *

Pitching 40

Pitching Writing Engineering Wikipedia 40

PR in High Definition

OCTOBER 28, 2021

Recently, the company announced that it plans to hire 10,000 employees in the EU to work on this so-called metaverse, and it got me thinking – will the metaverse force us into changing the way we communicate, or will it just be another tech plaything that doesn’t really go anywhere? Levelling up immersive technology.

Communications 62

Communications Wikipedia Meeting Technology 62

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. Alas, the issue is even stickier for bloggers than it is for companies.

Blogging 73

Blogging Twitter Facebook Measurement 73

Where the Fishermen Ain't

JUNE 13, 2014

PR Leaders Today Affirm a Commitment to Abide by and Evangelize Wikipedia Community Norms. Last February, William Beutler , principal of Beutler Ink and publisher of The Wikipedian , convened a meeting of digital leaders from multiple agencies, as well as notable Wikipedia volunteers. Fortunately, my employer feels the same way.

Wikipedia 44

Wikipedia Agency Ethics Reddit 44

ReimaginePR

OCTOBER 24, 2015

Legendary talk show host David Letterman was struck by how long it took Farah Fawcett to have her hair done when she was a guest on his show (four hours!). But my old boss’s plans were like falling into the internet; you could have a map, a calendar, an atlas, wikipedia, and a cat video to explain it all to you.

Measurement 120

Measurement Wikipedia Analysis Strategy 120

NewsWhip

JUNE 10, 2021

And how does what you’ve done in the past and your past roles, how does that feed into what you’re doing now? And how does what you’ve done in the past and your past roles, how does that feed into what you’re doing now? Benedict Nicholson, Head of Research and Editorial, NewsWhip.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

PR in High Definition

OCTOBER 23, 2019

Many organisations are discussing how to be better workplaces, serve their customers more effectively and are carefully examining what they stand for. The first two sections, in italics and bold, are not too different from a standard company mission, but it’s the last part, in underline, that sets it apart. Can Purpose be Profitable?

Airlines 48

Airlines Local Wikipedia Travel 48

PR 20/20

JUNE 26, 2018

You speak your client’s language, which goes miles when building marketing strategy and support across and organization. You add value to the partnership , and your team proves more irreplaceable. So how do marketers learn the ins and outs of multiple industries? And what should you expect from your marketing agency partners?

Industry 58

Industry Insurance Insurance Resources 58

MaccaPR

APRIL 10, 2018

Why are White House PR professionals walking pell-mell into the buzzsaw of federal legal prosecutions, seemingly without adequate preparation as to how their PR statements could have devastating legal consequences? For answers, the MaccaPR blog reached out to our friend Stacy Bettison, Esq.,

Reputation 89

Reputation Wikipedia Conference Strategy 89

ZudePR

JULY 20, 2016

Grab Your 28 Top Tips in this Must-Have FREE Tipsheet. You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. You’re working for “the man” and wondering what going it alone is like (don’t let your big boss catch you reading this). Spot on, Wikipedia. One of them was me, Zude PR.

Digital PR 60

Digital PR SEO Small Business Blogging 60

ZudePR

MAY 31, 2015

You’re thinking of completely overhauling how you market your company. You are finding it more and more difficult to get your company’s message heard. But don’t think it’ll ever get you anywhere at work. Your blog is just not working and you’re wondering why.

Communications 81

Communications How To Blogging Content Marketing 81

Norton's Notes

SEPTEMBER 25, 2015

He managed to convince me to get off my backside, jump on a plane and go and listen to a few other clever marketing people speak for once. “ [4] [5] Facebook , Twitter , LinkedIn , Airbnb and Dropbox are all companies that use growth hacking techniques. Themes in Growth Hacking. Themes in Growth Hacking.

Marketing 28

Marketing Employee Wikipedia Data 28

Where the Fishermen Ain't

OCTOBER 26, 2015

A Truly Peer-to-Peer Online Environment Will Test How Good We Really Are At What We Do. (To Changes in how programs and platforms use the Internet mean that, sooner than we think, meaningful hierarchies that communications professionals can reliably appeal to will be rare. How would you address it? What does this mean?

Wikipedia 20

Wikipedia Reddit Reputation Privacy 20

Where the Fishermen Ain't

AUGUST 27, 2015

A Truly Peer-to-Peer Online Environment Will Test How Good We Really Are At What We Do. (To Changes in how programs and platforms use the Internet mean that, sooner than we think, meaningful hierarchies that communications professionals can reliably appeal to will be rare. How would you address it? What does this mean?

Wikipedia 20

Wikipedia Reddit Reputation Privacy 20

Bad Pitch Blog

AUGUST 19, 2009

Jacobsen I recently came across a blog with relatively decent content, but with just the oddest of names -- Outhouse General Counsel. I had a hard time taking what the blogger wrote seriously because I kept getting caught up in the blog/company name. It’s easy to get caught up in the name game.

Wikipedia 48

Wikipedia Twitter Corporate Company 48

Waxing UnLyrical

SEPTEMBER 30, 2010

Fun Fact He’s using his old channel, sxephil – Sexy Phil, get it? It’s how her mother pronounces half-slip , given her Filipino accent. She’s a funny gal from Sydney who loves Lamingtons. Her vlogs are a mix of talking to the camera and acting out awkward scenes that have or haven’t actually happened.

YouTube 54

YouTube Video Measurement Print 54

Norton's Notes

JULY 29, 2015

—————————————————————————— What is your area of specialism/industry? . Walk us through your daily routine? Which is your social media platform of choice and why?

Interviews 28

Interviews SEO Banking Radio 28