2016 Blogging Technology Viral 
Cision
MAY 12, 2017
The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. Image Source: [link].
Shift Communications
DECEMBER 15, 2016
PR people often talk about ideas to make news go viral, but there is no way to predict or plan for when something will be a hit. Travel Channel’s blog Roam , Felicia Feaster: Travel Gift Guide . “I Julie Staadecker, Account Director. Client: McDonald’s. Ali Parisi, Account Coordinator. Client: Rockport. Annie Perkins. Vice President.
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ImPRessions - Crenshaw Communications
DECEMBER 18, 2017
Everyone recalls the PR fiasco United Airlines experienced in April when footage of a dazed and bloodied passenger being dragged from his seat went viral. That, too, was captured on other passengers’ cell phones and enjoyed a brief viral moment on social media. Southwest Airlines’ soft landing.
NewsWhip
SEPTEMBER 28, 2022
During the 2016 U.S. Pre-2020, Beard and the team tracked, on average, seven concerning stories a week, from deliberately misleading crime reporting, to fantastical Brexit disaster narratives But when COVID-19 came, that escalated to about 70 narratives a week, many of which were going viral. Beard was recruited onto the team. .
ImPRessions - Crenshaw Communications
JANUARY 28, 2018
What’s more, media credibility has actually increased over 2016. Bitcoin in particular attracted the kind of media coverage that only enhanced its appeal, even when the coverage was skeptical, thanks to the sheer power of blockchain technology. Yet most national outlets posted gains in the ways that matter – ratings and readers.
Scott Public Relations
AUGUST 27, 2019
Major current events, from the vote on Brexit to the American elections in 2016, seem driven by misinformation—but is this a realistic perception? This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms. How is it that misinformation could spread so rapidly?
Scott Public Relations
AUGUST 27, 2019
Major current events, from the vote on Brexit to the American elections in 2016, seem driven by misinformation—but is this a realistic perception? This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms. How is it that misinformation could spread so rapidly?
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