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What Goes in a Great Media Kit

ReimaginePR

Great broadcast quality high-definition video. Interviews – Q & A on video. Have an awesome video. Even radio. Most media organizations are repurposing content for their web channels so if you have strong video, you’re covering two channels with one. Video is among your most powerful tools.

Media 120
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4 Keys to Distributing Public Service Announcements

Cision

In the past, the Federal Communications Commission (FCC) mandated that television stations allocate a set amount of time for public service programming, but this is no longer the case. The real estate adage “location, location, location” is also relevant to PSA distribution.

Publicity 224
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4 Keys to Distributing Public Service Announcements

Beyond PR

In the past, the Federal Communications Commission (FCC) mandated that television stations allocate a set amount of time for public service programming, but this is no longer the case. The real estate adage “location, location, location” is also relevant to PSA distribution. Today, competition for attention can be fierce.

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

In 2004, Jon Forsythe was one of just a handful of Washington Post journalists who were given a video camera and told to go report on the news. It was an exciting time for him, especially for a broadcast major who didn’t want to work in television, but it was somewhat of a lonely existence. “It It was awesome,” he says. “I

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

Ethics 52