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Holding out for a hero

Stephen Waddington

Daisy sent out a press release on 7 April to local media contacts and a JustGiving page was set up. Captain Tom’s story had many of the classic elements of a great story: a plot, a hero and multiple emotional triggers with which the public could connect. Facetime, Zoom, Houseparty, Skype, etc. have become our new normal.

Radio 89
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Importance of PR in Today's Uncertain World

PR for Anyone

The morning shows like the Today Show , Good Morning America and your local shows like Good Morning Washington still need regular content as well. This can also be adapted to with Skype interviews. In fact, I just pitched a Skype interview for a station that I heard was no longer having guests in-studio.

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8 Great Linked Tactics for Communicators

PRSay

Talk Radio + Reddit – Reddit is incredibly influential and the perfect hangout for communicators, particularly when you have expert clients with a presence on talk radio. The combination of outdoor and a local online presence is quite powerful. Commercial radio + Instagram – Commercial radio loves this social network.