PR in High Definition

SEPTEMBER 30, 2016

This week, the News Media Association (NMA) wrote to ministers to say that it is becoming “increasingly difficult” to fund quality journalism, and the diversion of advertising revenues is to blame. Marketing spend going to the likes of Facebook and Google doesn’t cease to increase whilst newspaper advertising revenue plummets.

Journalism 48

Journalism Advertising Advertising Google 48

HMA Public Relations

DECEMBER 16, 2020

Since I also loved reading the newspapers and magazines that my parents kept around our house (the Arizona Republic, The Atlantic, The Economist), I decided to pursue journalism – and here I am! Tell us how you came to start working in the Valley media scene? What is the best way to reach you?

Local 52

Local Pitching Community Journalism 52

Mora Communications

NOVEMBER 28, 2017

When comes to pitching the media, the harder you sell, the quicker you’ll lose them. . Selling belongs in the advertising section of the media, not the editorial. So, then how do you convince the media that you have a compelling story to tell? There is no such thing as a one-size-fits-all media pitch.

Pitching 40

Pitching Newspapers Meeting Journalism 40

MaccaPR

MAY 12, 2016

Research published by the Academy of Management Journal found that workers in the NASA space shuttle program, according to Fortune , “not only learned more from failure than from success, but also retained the lessons longer.”. If you’re not making mistakes in your career, you’re not taking enough foolish risks. Be Happy for Everyone.

Reputation 48

Reputation Newspapers Meeting Blogging 48