5W PR

FEBRUARY 22, 2023

Always create press releases in the form of an authentic news story rather than writing it like an ad. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions for your information. For example, if you offer SEO services, you may want to team up with a web design firm.

Strategy 88

Strategy Product Launch Brand Branding 88

5W PR

DECEMBER 18, 2019

Always create press releases in the form of an authentic news story rather than writing it like an ad. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions to your information. For example, if you offer SEO services, you may want to team up with a web design firm.

Strategy 133

Strategy Marketing Trade Shows Video 133

PR 20/20

FEBRUARY 7, 2019

Every day is very different; I might be writing a blog article or doing data analysis, or meeting with teams to figure out how to do the next product launch or hit a sales goal and so on. And vice versa, trade shows were not part of our mix at HubSpot, but a huge part of our strategy at Toast. How did we impact pipeline?

Marketing 74

Marketing SEO Trade Shows Technology 74