Sun.Jul 07, 2024

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Beyond damage control: 8 proactive approaches to reputation crisis management

Agility PR Solutions

As a PR pro, you’ve seen how a strong brand reputation can foster customer trust and encourage business success. You’ve also seen how reputational damage can negatively affect customer sentiment and a business’s bottom line. That’s why it’s your job to help your clients maintain a positive public image. And one of the most effective […] The post Beyond damage control: 8 proactive approaches to reputation crisis management appeared first on Agility PR Solutions.

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Self-Discovery in Leadership: The Importance of Locating Yourself

Inbound PR

In the world of leadership, where the ability to inspire, motivate, and guide others is paramount, the skill of leading with consciousness and intentionality becomes a defining attribute that distinguishes exceptional leaders from the rest. I face this every day with my own team and the challenges we face. As the demands on leaders grow increasingly complex due to the fast-paced business environment. we live in, the need for a deeper understanding of oneself becomes crucial, enabling leaders to

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Upskilling is a huge priority—but by which methods? Managers aren’t skilled enough in new tech to train, employees wonder if it’s on them to learn

Agility PR Solutions

Success in today’s business landscape means becoming skilled in new technologies like generative AI, and this has been clear for a year or more—but the training hasn’t materialized for most, and employees aren’t sure if they should expect it, according to new research from learning tech firm D2L. To improve or retain their own value […] The post Upskilling is a huge priority—but by which methods?

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AI in PR shifts from experimentation to implementation

Wadds Inc.

We’ve passed the stage of AI experimentation in public relations. The hard work of integrating AI into workflows and determining the impact on the future of practice and society is underway. This was the upbeat narrative at the PRMoment Masterclass on AI in PR last week. Thanks to Ben Smith for producing such an insightful event. A Boston Consulting Group study suggests that professional workers can get 25% efficiency and 40% effectiveness benefits from AI.

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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Client care: Nurturing relationships for long-term success

Agility PR Solutions

Client care is at the heart of any successful business. Building and maintaining strong relationships with your clients can set you apart from competitors and ensure long-term success. When you prioritize client care, you demonstrate that you value their needs and satisfaction above all else. This fosters loyalty, encourages repeat business, and generates positive word-of-mouth […] The post Client care: Nurturing relationships for long-term success appeared first on Agility PR Solutions.

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