It’s time to call the Popeye’s tweet a huge social media win
Communications Conversations
SEPTEMBER 5, 2019
And Stephon Diggs. Just look at a few of the key metrics that Popeye’s is most likely keeping an eye on for a launch like this: Engagement/impressions (#trending). Wendy’s (again, the veteran of all Twitter wars) jumped in, but Popeye’s quickly responded. And, what we can see is impressive.
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