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It’s time to call the Popeye’s tweet a huge social media win

Communications Conversations

SEPTEMBER 5, 2019

I’ve been a long-time skeptic of these Twitter battles, as I believe they add virtually nothing from a marketing/communications perspective. The only reason I can see to even pursue such a strategy is to drum up mainstream media coverage–and man, does that ever work (the media loves a good Twitter war–still in 2019!).

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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

DECEMBER 21, 2010

My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “social media swami,&# and he mentioned it. So of course I checked it out. Thanks so much for stopping by WUL!

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Public Relations Today

It’s time to call the Popeye’s tweet a huge social media win

7 Reasons To Add Amplify To Your Social Networks

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