Remove Data-Driven PR Remove Demo Remove Pitching Remove Reputation
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Data-Driven PR Campaign Planning: Part 2

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Welcome back to our blog series about data-driven PR campaign planning! Your messaging and your story are the heart of your PR campaign. Business impact of the communications, e.g. improved reputation, increased sales, change in policy, or improved social change. Set your messaging, write the story.

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Why CEOs Should Invest in PR Attribution and PR Measurement

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Digital communications attracts and engages customers: What is the New PR? With digital convergence, PR and media communicators are no longer just the traditional writers of press releases or distributors of media pitches. PR is the guardian of your brand equity and reputation.