Remove Customer Service Remove Financial Remove Newspapers Remove Transportation
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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

When Tom Foremski quit the Financial Times he was the first big mainstream media journalist to start making a living from a blog. How often does the Financial Times write stories about itself? This obsession with newspaper, radio and television coverage – earned media – is a rabbit hole we disappeared down in the 1950s.

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Delta Troop Fail - Consider the Bigger, Less Popular, Business Picture

Bad Pitch Blog

When he was charged for a third bag, he decided to alert a local newspaper. The military will also ship excess items on its own transportation. But I wondered if Delta could have avoided this problem by aligning marketing more with customer service. My experience involved one soldier, in 2009 I think.