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Does emotion have a place in PR?

Prakkypedia

Where does emotion feature in a corporate crisis? It’s a question I’ve been asking myself recently, following Unley Council’s parking fees stoush with the Transport Department and reactions to food writer John Lethlean’s Hill of Grace review. Our media is usually filled with spokespeople who speak in controlled, measured key phrases.

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Sick and Healthy "Viral Marketing"

Mindful Marketing

The gig lasted for about a day before “Amazon pulled his items and thousands of other listings for sanitizer, wipes and face masks” and “eBay soon followed with even stricter measures.” ” Best Buy : “The first [goal] is to protect our customers, employees and their families. .”

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. We can use it to measure and evaluate our success. Doing right by your employees. c) Donald Steel.

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Crisis communications: lessons learned from 4 examples

Presspage

Because of the immediacy and potential for information to travel quickly, social media is a great tool for brands to use during a crisis, but things can easily get out of hand. Organizations must be quick to react and monitor public opinion closely to be able to use social media to their advantage.

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Crisis communications: lessons learned from 4 examples

Presspage

Because of the immediacy and potential for information to travel quickly, social media is a great tool for brands to use during a crisis, but things can easily get out of hand. Organizations must be quick to react and monitor public opinion closely to be able to use social media to their advantage.

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20 Insightful PR and Marketing Predictions for 2018

Sword and the Script

9) Crisis management grows exponentially. The market for crisis management PR services will continue to grow exponentially, particularly in the area of crisis preparedness/planning/training.”. Jonathan Bernstein | Bernstein Crisis Management, Inc. Rich Young | Student Transportation Inc.

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