Remove Crisis Remove Crisis Management Remove Storytelling Remove White Paper
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How Carnival Cruise Lines Built a Resilient Brand After Crisis

Cision

Want more insights on how your brand can combat a crisis? Read the crisis communications white paper! Most companies stop talking after the crisis,” Frizzell says. brand in consumer perception,” a feat which took half the time it has taken other crisis-stricken major brands. That’s wrong. The takeaways?

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Why PR Pros Are The Most Versatile Writers

ImPRessions - Crenshaw Communications

As a profession, public relations evokes images of media pitching or crisis management. That makes sense; persuasion is fueled by artful storytelling, and despite the growth of video, many stories are still told through the written word. See this earlier post for more on uses for the modern press release. The long game.

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Be Human: 4 Lessons From xPotomac 2015

Cision

Discussions touched on the way technology has shaped how we share content, work together, report the news and respond in the midst of a crisis. If you want content to take off and go viral, think about emotional storytelling, not necessarily what everyone else is doing. Preparing for crisis. Bring your own unique story.

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2022 PR Predictions

Landis PR

If companies do not incorporate these new values, they will have to prepare to face a crisis. Uwe Schmidt, Managing Partner, Industrie-Contact , Hamburg, Germany. “PR Credible, quality content gives depth to brand stories, particularly if supported by own research reports, surveys and white papers.

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