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The 5 Phases of Becoming Crisis Ready

Melissa Agnes

For example, if you have a crisis management plan in place, where does that plan sit on the crisis ready spectrum? Has your organization identified its most likely high-risk, high-impact issue and crisis scenarios? Do you conduct regular crisis management exercises? Your communication with stakeholders.

Crisis 172
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The Top 11 Social Media Crises of 2017

Norton's Notes

I speak a lot to student and marketers alike about social media crisis management as I believe it can have a huge impact on a brand’s reputation and share price if you get it wrong. A few years ago, I helped write Share This Too which became the CIPR’s social media handbook and the area I covered was social media crises.